Elevate, Educate, Inspire: Inside the Maternity & Newborn Photographers Summit with Cydnee Jex
In photography circles, influencer marketing sometimes gets a bad rap. From getting ghosted after photographing a session or having filters applied to your hard work, it can feel intimidating to step into this realm.But in this episode, Cydnee Jex is here to walk through her whole process of working with influencers. She shares how she finds influencers to work with, how she sets expectations and boundaries, how she approaches the whole process from a very practical angle, and why, at the end of the day, she loves working with influencers!Plus, she’s giving us a sneak peek at her upcoming Maternity and Newborn Summit, including why she loves making in-person connections and how potential educators can apply to teach.If you’re ready to start adding influencers into the marketing plan for your photography business, this episode with Cydnee is one you can’t miss!What’s in this episode:[00:00] Intro[02:12] All about the upcoming Maternity and Newborn Summit [10:51] Why in-person connection is so important[16:24] How Cydnee started working with influencers[20:23] Common mistakes when photographers try out influencer marketing for the first time[22:44] How to approach the dreaded “filters” conversation with influencers[30:18] How to talk about payment in collaboration with influencers[31:39] Cydnee’s lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!
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39:39
Slow Down and Tune In: Photographing Families with Intention with Kim Hildebrand
After nearly two decades of working, it would be understandable for any photographer to feel a little less enthusiastic about their work. But not Kim Hildebrand! She’s still honing her skills and stoking her passion for capturing those tender real life moments.In this episode, Kim shares how she’s managed to grow and find stability over her last 17 years as a photographer. She shares the lessons she learned early on, how systems have helped her find consistency and balance, and how she’s helping other photographers do the same. Plus, she’s sharing what keeps her passion alive and why she loves photographing families so much. It’s the “why” that keeps her going. If you’re ready to lay the groundwork for a long and fulfilling photography career, this episode with Kim is one you can’t miss! Let’s dive in!What’s in this episode:[00:00] Intro[02:29] How Kim’s style has evolved over her long photography career[09:11] How Kim puts families at ease during her in-home photography sessions[12:34] Kim’s PhotoBoss Frameworks and how developing systems over her decades as a photographer changed her business for the better[19:14] Common signs that tell photographers that they need more systems in place[23:00] How Kim keeps the passion for her photography going after nearly two decades[28:35] Kim’s early career mistake that ended up as an invaluable learning moment[32:37] Kim's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!
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41:50
Dealing With Feedback in Photography: Pricing Criticism, Tough Clients, Constructive Critiques, and Handling Online Trolls
When it comes to… basically anything, everyone has an opinion, and our photography and businesses are rarely exempt. And because our work is often so personal, the feedback can hit hard.But not all feedback is useful, relevant, or even true. It is just information, and we get to choose what to do with that information and how much we let it affect us.In this episode, I’m sharing why feedback can feel so personal in creative businesses, how to navigate different types of feedback in our photography businesses, and how we can differentiate helpful feedback that can help us grow from the feedback that isn’t serving us.Let’s dig in!What’s in this episode:[00:00] Intro[00:53] Why feedback can cut so deep and how we can use it to grow[01:39] How to handle feedback on your pricing[03:30] How to navigate feedback from disappointed clients[06:26] Navigating critiques, both from genuine feedback and from the trolls[09:00] What feedback is… and what it’s notTune in to this episode for some advice on taking the feedback that serves your business and leaving what does not!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!
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11:07
Crafting Content That Connects: Strategic Storytelling with Tania from Soulful Story Co.
Are you excited to create marketing and brand content for your photography business? If you’re saying to yourself, “Uuuhh, no. Not really…” You’re not the only one. Creating the content to market our business when we really just want to create artwork for our clients can feel like such a chore. And that’s where Tania comes in.In this episode, Tania Barbieri is sharing her wisdom on how we can build photography brands that we’re actually excited to show up for and how we can create messaging and content for that brand that showcases our unique perspective. Plus, she’s sharing how to prioritize and systematize content so that it can actually fit into our lives and business.The way that Tania reframes brand-building and how we can connect with potential clients is truly inspirational. Let’s dive in!What’s in this episode:[00:00] Intro[02:00] What Tania has learned about creativity in each chapter of her career and how she landed in her current niche[07:44] How Tania helps photographers build a brand they want to show up for [10:58] How to keep going when your brand content isn’t landing how you hoped[15:23] Mistakes that photographers are making with their content and messaging[23:50] Tania’s advice for photographers who struggle to see their own magic[27:37] How to create sustainable systems for content creation that fit into their lives and business[35:03] The aha moment for photographers when they work with Tania[41:25] Tania’s Lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!
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46:56
Navigating Business When the World Feels Chaotic: Focusing on What You Can Control
There’s a lot going on in the world right now (and has been for a few years!)Trying to stay productive and focused while the world feels so chaotic can be tough. The news, the economic worries… it can be so overwhelming. But you’re not alone in this struggle.In this episode, I’m sharing all the ways I’ve found to stay grounded both in my life and my business. From connecting with friends to limiting my information intake to reconnecting with my purpose, this episode is full of ideas to help you cut through the noise and find your footing again.What’s in this episode:[00:00] Intro[00:40] The uncertainty of the last few years and how I’ve stayed productive[01:50] How reconnecting to my purpose has allowed me to stay grounded and how you can reconnect to yours too[04:19] Why simplifying has been revolutionary for my life and business[06:00] Why prioritizing self-care during uncertain times is so important[09:34] Why you have to trust yourself and your resilienceTune in to this episode for some encouragement that you’re not alone during these uncertain times!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!
About The Art & Soul Show - Photography Podcast for Newborn and Family Photographers
Welcome to the Art and Soul Show where we dive heart-opening chats on photography, business, life and that messy in-between. You're more than a photographer. You're an artist, a dreamer, a business boss, and a creative. Listen in for conversations and advice on running a photography business, mindset, and creativity. This is the place you can go when you need a boost of encouragement, a kick in the pants, and inspiration to pick up your camera.
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