So Invested

Today we're sharing the AI tools we actually use to reduce mental load, automate boring life admin, and make better decisions - at work, with money, and in life.
We cover:
✨ Why women are adopting AI at lower rates - and why it matters
✨ Mental load & admin: Perplexity / Comet, Granola, Lindy.ai
✨ Leverage & creativity: Gamma, Nano Banana, Lovable
✨ Ease & personal life: Lifenotes.ai, Doji, NotebookLM
Recommendations:
Acquired episode: Google the AI company
Orenmeetsworld YouTube channel
Hot Smart Rich episode here
Find us on ⁠⁠Instagram⁠⁠ or ⁠⁠TikTok⁠⁠, and if you haven’t already, hit follow in your podcast app (it really helps our small business grow).
We hope you’re So Invested 🧡
This episode was brought to you by ⁠⁠Up⁠⁠, sign up today using our code SoInvested20 and get $20 in your account.

Welcome to episode two of Backbone! The four part mini series where we discuss the financial side of building a business. Today, we get into the structures that sit underneath your business and the tax impacts of each!
Whether you’re just starting out, running a side hustle, or transitioning into something more complex, the way your business is set up has real implications for tax, cash flow, and risk. And yet, this is one of the least openly discussed parts of being a founder.
So, this week, we have the candid tax conversation that no one seems to be having.
In this episode, we cover:
The common business structures available to new and growing business owners
How and when structures tend to change as your business becomes more complex
The tax realities founders often avoid (and why that’s risky)
Our perspective on when to bring in an accountant, bookkeeper, or advisor and what to look for
This episode is brought to you by Notion - and by far one of our favourite tools, Notion Agent. Notion Agent is fundamentally different from typical AI tools. Instead of just suggesting or chatting, it completes tasks end-to-end, turning days of manual work into minutes.
It acts like a Notion super user that understands your workspace, your working style, and how you like things done - helping you stay organised, clear, and accountable as you build.
Let Notion Agent do the heavy lifting for you at ⁠Notion.⁠

At the beginning of every year, we are filled with new motivation and an attitude for change. But here’s the thing - motivation is a terrible long term strategy. Instead, we need consistent systems in place to actually achieve our goals, for when motivation (undoubtedly) dips!!
In this episode, we break down why most people don’t fail because they’re lazy or undisciplined - they fail because they never set up the systems to support the outcome they want.
We cover:
Why relying on motivation will always let you down
Why choosing one goal is the fastest way to make progress
And the four systems we’re putting in place this year to ensure we actually hit our North Star goal
This is the practical, no-fluff conversation about designing your environment, habits, and workflows so progress happens by default!
If you hear us yapping our reflection in our Rich Girl Habits - here’s a template to start your own: Reflection prompts and if you hear us to continue to yap about Notion, here is the event Maddy is talking on Notion: Build your life's work !
Find us on ⁠Instagram⁠ or ⁠TikTok⁠, and if you haven’t already, hit follow in your podcast app (it really helps our small business grow).
We hope you’re So Invested 🧡
This episode was brought to you by ⁠Up⁠, sign up today using our code SoInvested20 and get $20 in your account.

Welcome to Backbone: a four-part mini series all about the financial backbone of building a business, side hustle, or freelance career.
We talk endlessly about the exciting parts of building something - the idea, the creativity, the passion, the momentum. But behind the scenes, it’s often the money side that feels confusing, intimidating, or easy to avoid. And more often than not, businesses fail because the financials were ignored.
There’s a huge gap in how openly we talk about money as founders. The messy bits. The avoidance. The “I’ll deal with it later” moments. This series is about closing that gap and helping you build confidence with your numbers.
Episode one starts with the foundation: accountability. Not outsourcing responsibility, but learning to work alongside experts and developing the mindset that you need to understand what’s happening with the money in your business.
In this episode, we cover:
What an accountability mindset really means
The common barriers that stop founders from taking control of their finances
How to shift from pure creativity into commercial
Practical, realistic ways to build money check-ins into your routine
If you hear us mention the Money Type Quiz, you can find it here: Money Type Quiz
And if you hear us yapping about finding new communities that support you, we recommend Butter App
This episode is brought to you by Notion - and by far one of our favourite tools, Notion Agent. Notion Agent is fundamentally different from typical AI tools. Instead of just suggesting or chatting, it completes tasks end-to-end, turning days of manual work into minutes.
It acts like a Notion super user that understands your workspace, your working style, and how you like things done - helping you stay organised, clear, and accountable as you build.
Let Notion Agent do the heavy lifting for you at ⁠Notion.⁠

We're backkkk! And we have a life update for you!!! It's our first time recording from different places in years, so we discuss why Soph is taking a deliberate pause to rethink her next chapter.
The next eight weeks is all about taking you behind the scenes of how we’re setting ourselves up for the year ahead - money-wise, life-wise, all of it.
And step one is about zooming out.... You can think of this as our vision board episode.
We unpack:
✨ Why you need a starting point before you set goals
✨ How to audit your life across work, money, relationships, health, fun, and rest
✨ The questions that help you land on what’s actually true for you right now
✨ Why money without a “why” feels empty
✨ And how to build a modern vision board, not a Pinterest board
This episode lays the foundation for everything that comes next.
Find us on Instagram or TikTok, and if you haven’t already, hit follow in your podcast app (it really helps our small business grow).
We hope you’re So Invested 🧡
Article: Are you in tune with you life's season?
This episode was brought to you by Up, sign up today using our code SoInvested20 and get $20 in your account.