Most Watched Episode: SET Active Made $1 Million In 1 Hour When Its Resort Collection Dropped
Secure your ticket to Female Founder World Summit: femalefounderworld.com Lindsey Carter is on the Female Founder World podcast with Jasmine Garnsworthy!Lindsey is the founder of SET Active, the celeb-loved and community-led activewear brand that’s blowing up on social media. Her activewear has been worn by Hailey Bieber and Kylie Jenner. Today Lindsey owns 100% of the company, after buying back 25% of the business from a partner. Lindsey gets real in this episode. She had a tough year recently, but feels like she's coming through the other side and is ready to share. She also gives her thoughts on how to lead your industry on social media, make a brand feel human in 2024, and what makes some brands truly "cool". Part two will drop soon with all of Lindsey's resource recommendations for life and business.LinksGet 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.comRead podcast transcript: https://bestie.femalefounderworld.com/podcasts/female-founder-world/episodes/2148731279 Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com Become a Business Bestie subscriber: bestie.femalefounderworld.comCheck out Lindsey’s business: https://setactive.co/
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How to Decide If You Should Double Down or Diversify With a Second Business
Elvie Fine founder Christine Bartolillo is on the Female Founder World show with Jasmine Garnsworthy. Christine opened her own salon after working as a hairdresser for decades. Then, after working with a jeweller to update her engagement ring fell in love with the jewellery space. She took classes to learn all aspects of creating fine jewelry and starting taking on clients. Now, in one year since launching her jewelry business, Christine is opening up her own studio space, and running both businesses.In this episode, Christine chats about how she capitalized both businesses, how she's looking at employees and growth, and how she' been able to "un-gatekeep" a very gatekept industry. LINKS Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comCheck out Christine's business: https://www.elviefine.com
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She Charges Thousands for This Organic Marketing Playbook: Inside Sydney’s Most Talked-About UGC Agency
Lexie Murray, founder of Be Seen Socials, is on Female Founder World with Jasmine Garnsworthy. She started Be Seen Socials at 21 and turned it into one of Sydney’s most sought-after UGC agencies—with a studio, a 10-person team, and a client roster of brands willing to pay thousands for her launch and influencer marketing strategies. In this episode, she breaks down exactly how she hires creative talent that “gets” social (and how you can too), what's working on organic channels right now, and how she made the jump from freelancer to agency owner. Bestie, you’ll want to take notes.LINKSCheck out Lexie's business: www.beseensocials.com.auGet the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.com
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Everything That’s Working in Paid Ads Right Now
Watch Anaita’s full workshop recording in Launch Lab Presented by Adobe Express: launchlab.femalefounderworld.comThe paid social space has completely flipped. With big changes at Meta, what worked even a year ago now isn’t hitting. Figure out what to do and what NOT to do to drive conversion in this practical workshop led by the founder of Hero Packaging and author of Sell Anything Online, Anaita Sarkar.LINKS Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comDownload Adobe Express: https://www.adobe.com/express/https://apps.apple.com/us/app/adobe-express-ai-photo-video/id1051937863 https://play.google.com/store/apps/details?id=com.adobe.spark.post&hl=en_CA&pli=1
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Inside Playfield's First Year Of Business
Playfield founder Ivana Tay is on Female Founder World with Jasmine Garnsworthy. Ivana was annoyed with having to switch back and forth between bags when she was walking her dog. She quit her job at Google and decided to solve that common dog parent problem and create the product she was looking for. Now, only a year since launch Ivana has built an engaged community of dog lovers with her brand, has done a celebrity partnership, and has been featured in British Vogue. In this episode Ivana shares her launch strategy of taking Playfield from idea to a fully launched brand, the social media, influencer, and ads tactics that are growing her brand, and how she’s thinking about new product lines. LINKSGet the Female Founder World resource roundup https://femalefounderworld.beehiiv.comBecome a Business Bestie subscriber: bestie.femalefounderworld.comIvana's platform reco to find her product designer: https://www.coroflot.com/Check out Ivana's business: https://ourplayfield.com/
Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.
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