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design by us

Luigi + Ravi
design by us
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  • 113 | What Does The Vision Pro Mean For Designers
    In this episode, Luigi and Ravi try to figure out and predict what would the Apple Vision Pro’s future mean for users, developers, and designers. Support Design By Us: Follow designbyus on Twitter: https://twitter.com/designbyus_fm Find more content and support us on Patreon: https:/www.patreon.com/designbyus Where to find Luigi and Ravi: Check out: byus.design Follow Luigi on Twitter: https://twitter.com/luigi_dintrono Follow Ravi on Twitter: https://twitter.com/raviisoccupied Referenced: https://www.apple.com/apple-vision-pro/
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  • 112 | App Icon Design with Michael Flarup
    In this episode, Luigi and Ravi speak with Michael Flarup, icon designer, game developer, and fascinating creator. Michael discusses the significant yet often overlooked role of app icons in our lives, particularly their impact on our interaction with technology. Michael has dedicated a big part of his career to making some of the most ‘iconic’ app icons, which lead him to author the iOS and macOS App Icon books (you can find them below). Throughout the episode, they explore the intersection of art and utility in app icon design. Michael shares why he dedicated his career to this space, providing insights into his creative process and when it is time to rethink your app icon. The app icon is the user's first interaction with a product, making it a great opportunity to enhance the user’s connection with your product. Finally, they discuss Michael’s ventures beyond digital design and his experience in making video games, including insights from his upcoming title "Dinolords". Referenced: The iOS App Icon Design Book: https://flarup.shop/products/the-ios-app-icon-book The macOS App Icon Design Book: https://flarup.shop/products/the-macos-app-icon-book Article - The Comeback of Fun: https://applypixels.com/blog/comeback Article - The Hunt for the Squircle: https://applypixels.com/blog/the-hunt-for-the-squircle Templates and resources: https://applypixels.com/ Northplay YouTube channel: https://www.youtube.com/@northplay App icon book: https://www.appiconbook.com/ Dinolords game: https://store.steampowered.com/app/2587620/Dinolords/ Michael on X: https://twitter.com/flarup Support Design By Us: Find more content and support us on Patreon: https:/www.patreon.com/designbyus Where to find Luigi and Ravi: Check out: byus.design
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  • 111 | Reddit’s Rebrand: The Heart Of The Internet
    In this episode, Luigi and Ravi dive into the vibrant transformation of Reddit's rebrand. As Reddit gears up for a potential 2024 IPO, our host explore the brand elements, from the beloved Snoo mascot to the unique terminology of 'r/' and the iconic upvote-downvote mechanisms. Pentagram, the design powerhouse, plays a crucial role, identifying four key traits that define Reddit's essence. They discuss the character development process, from rendering the 2D Snoo icon in 3D to introducing a menu of emoji-like Snoos. Also, they mention the new core illustration style, featuring heroic 3D icons. How the typeface undergoes a transformation with Reddit Sans and the addition of a conversation bubble, mirroring core user actions. Additionally, Luigi and Ravi highlight how motion design takes center stage, relying on multimodal elements, including a character hero with an expressive antenna. They explore the simplified color palette and its impact on Reddit's use and product development. Support Design By Us: Follow designbyus on Twitter: https://twitter.com/designbyus_fm Find more content and support us on Patreon: https:/www.patreon.com/designbyus Where to find Luigi and Ravi: Check out: byus.design Follow Luigi on Twitter: https://twitter.com/luigi_dintrono Follow Ravi on Twitter: https://twitter.com/raviisoccupied Referenced: Reddit Rebrand by Pentagram: https://www.pentagram.com/work/reddit/story
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  • 110 | Dive Into Humane's AI Pin
    In this episode, Luigi and Ravi deep dive into Humane’s new product—the AI Pin, a wearable gadget that transcends norms with its projected display and AI application. They begin with a glimpse into the talented team behind Humane, including ex-Apple members who played key roles in iPhone, Safari, mouse, and other Apple innovations. Additionally they discuss the storytelling of the brand, an exploration of CosmOS, emphasising its unique selling point—speed of thought—powered by OpenAI. Finally, they debate privacy concerns, and how the AI Pin can potentially disrupt the way we interact with devices. Support Design By Us: Follow designbyus on Twitter: https://twitter.com/designbyus_fm Find more content and support us on Patreon: https:/www.patreon.com/designbyus Where to find Luigi and Ravi: Check out: byus.design Follow Luigi on Twitter: https://twitter.com/luigi_dintrono Follow Ravi on Twitter: https://twitter.com/raviisoccupied Referenced: Humane’s Website & AI Pin Presentation: https://hu.ma.ne/ Imran Chaudhri’s Talk: https://www.youtube.com/watch?v=gMsQO5u7-NQ Humane’s Team: https://www.youtube.com/watch?v=hlJxWpsuChk
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  • 109 | Game Design: A Deep Dive into Gran Turismo
    In this episode, Luigi and Ravi dive into the world of Gran Turismo's game design. They begin with the inception of the iconic series, highlighting Gran Turismo 1's remarkable journey. Additionally they discuss how hardware optimisation sets the design of the game, from 300 polygons in early games to 500,000 in Gran Turismo 5. They also discuss Gran Turismo Sophy, an AI that sees the virtual environment as a dynamic map, using machine learning algorithms to adapt to various conditions. Luigi and Ravi explore the intersection of game design and technology, discussing Vision GT, VR's role, and the balance between fantasy and authenticity. Finally, they wrap up with a critical analysis of game design principles, citing Rahul Vohra's insights and expressing disappointment with Gran Turismo 7's missed opportunities. Support Design By Us: Check out: ⁠⁠byus.design⁠⁠ Find more content and support us on Patreon: ⁠https:/www.patreon.com/designbyus⁠ Follow designbyus on Twitter: ⁠⁠https://twitter.com/designbyus_fm⁠ Where to find Luigi and Ravi: Follow Luigi on Twitter: ⁠https://twitter.com/luigi_dintrono⁠ Follow Ravi on Twitter: ⁠https://twitter.com/raviisoccupied⁠ Referenced: Video game progression: ⁠https://www.youtube.com/watch?v=Ae_zvm0-CQU&t=929s⁠ How GT Sophy actually works: ⁠https://www.gtplanet.net/how-gran-turismo-sophy-actually-works-more-details-on-polyphony-digital-and-sony-ais-new-technology/⁠ Fans react to GT7: ⁠https://www.reddit.com/r/granturismo/comments/12ao265/greed_isnt_the_root_of_gt7s_bad_game_design_kaz_is/⁠ The cool story about simulation: ⁠https://venturebeat.com/games/how-dangerous-race-driving-helped-sonys-kazunori-yamauchi-design-gran-turismo-6-interview/⁠ Rahul gives a bit on Game Design: ⁠https://a16z.com/game-design-not-gamification-for-great-products/#:~:text=Game⁠ design is not gamification.,have to understand human motivation Ferrari GT: ⁠https://www.gran-turismo.com/gb/news/00_5276938.html⁠
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About design by us

Every Monday, Luigi and Ravi debunk how product, marketing, and design are shaping the way humans behave through our world. Think about it, we are unconsciously doing things everyday only because someone designed it that way (probably +20 years ago). Episodes, vary from informal chats, topic series, and special guests 🌎
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