Kim Barrett, founder of the online marketing agency Your Social Voice, lets you in on the secrets to generating more leads, converting those leads to sales, and...
Send us a textWelcome back to The Kim Barrett Show! In this first episode of the year, we’re kicking things off with a game-changing social media hack that will take your strategy to new heights in 2025. If you’ve been holding back on Reels, now is the time to jump in. Meta is offering incredible incentives, making it easier than ever to boost your reach, visibility, and brand impact. Reels aren’t just a fun feature anymore—they’re a powerhouse tool you can’t afford to ignore.But here’s the deal: posting content alone isn’t enough. One of the biggest keys to standing out on social media is engagement. If you’ve been guilty of posting and ghosting, it’s time to switch things up. Meta rewards creators who are active, who interact with their followers, and who build relationships. This means commenting, replying, and showing up consistently for your audience. It’s not just about what you post; it’s about how you connect and keep the conversation going.Consistency is the ultimate game-changer. Whether you’re posting once a day or once a week, the key is to keep showing up. Avoid the trap of posting sporadically and then disappearing for weeks. Staying consistent keeps you visible, and that visibility is what leads to growth and recognition. With Meta’s current incentives, there’s no better time to double down on your social media efforts and make your mark.If this episode sparked some ideas or gave you the push you needed, share it with someone working on their social media strategy. And don’t forget to leave a comment or review—it helps get the word out and keeps us bringing you valuable content. Thanks for tuning in, and until next time, keep showing up and crushing it!Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
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5:14
Entrepreneurship 101 with Maxwell Nee
Send us a textWhat makes an entrepreneur? Entrepreneurs are constantly innovating, chasing down the next success, always trying to learn more and challenge themselves to take things to the next level. They understand what needs to be done, and they aren’t afraid of the hard work that needs to be done to get there. There are key skills that an entrepreneur needs to know, but a lot of the time you don’t even know you need to know them - until you do. Digital marketing powerhouse and visionary creative Maxwell Nee is here to share what he wishes he had known when he was starting his own journey as a young entrepreneur. Leaving an unfulfilling role in corporate banking behind, he’s now grown his digital marketing agency into a multi-million dollar empire. Maxwell considers himself an entrepreneur first and investor second, and has found his passion in helping other start-ups realise their own dreams. We cover everything you need to know about being a successful entrepreneur, from creating efficient teams that drive your business forward, to never underestimating the power of networking in accelerating your growth. We also take a more personal look at the values of an entrepreneur, including understanding the value of self-awareness as your biggest tool towards advancing your career, and the specific skills and strategies you need to have to be the best version of yourself at work. Maxwell is generous with his advice as he gives us a masterclass in entrepreneurship 101. Whether you’re looking to scale, invest, or just ready to take things to the next level in your career, this episode is for you! Episode Highlights:(00:59) Entrepreneur first, investor second(01:39) Maxwell’s journey from corporate banker to founder of multi-million dollar agency(04:31) Turning investing into a full-time career: what does it look like?(06:58) Self-awareness is the biggest thing stopping you from reaching that next level(10:50) The biggest hurdles for new entrepreneurs(13:01) Put yourself in the right rooms with the power of networking(17:33) How do you take a one million dollar business worth, and keep growing it?(19:57) Building an award-winning team: finding like-minded people who are ready to fight for success(23:54) What is the future potential (and risks) of AI?About Maxwell Nee: Maxwell has been featured in Forbes & Wealth Insider showcasing his multi-award-winning online education company. Prior, he account managed $100M-$500M businesses for the Commonwealth Bank of Australia. He has been featured in Singapore’s Business Times, The Australian Business Review, Ausbiz, and Australian Radio educating investors on alternative investments. Maxwell is an Executive MBA Mentor for his alma mater, QUT (Queensland University of Technology) and is an award-winning bodybuilder and dancer. Connect with Maxwell Nee:⏩ Follow Maxwell on LinkedIn: Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
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28:47
Creating Content That Sells with Steph Gorton
Send us a textIt’s a question of quality vs quantity when it comes to content marketing. Your single piece of high-quality content not putting you on the map? Lift your output volume. Your ads are seen everywhere but not converting? Check your quality.Creating content and putting it out there for your customers to see isn’t enough anymore, but marketing master and elite business coach Steph Gorton is here to break it down for us. As someone who spent over $140k of her own hard-earned cash on mentors and education, she now uses the knowledge from her own journey to help other entrepreneurs scale their businesses to over 7-figures - without spending more than 30 hours in a week. Steph breaks down the changing world of content creation, from what your customer actually wants to see, to funnels designed to skyrocket your conversion rates, and real examples of what you need to be posting right now. Don’t miss a second of this marketing masterclass - we dive deep into the content creation world with an industry leader who has walked the talk.Episode Highlights:(00:40) Welcoming our returning guest, Steph Gorton(02:11) Growing your business, whilst reducing your hours(05:38) Making the most of your time as a business owner(09:18) The nature of the beast: how content is changing rapidly(11:56) Elevating the quality of your Instagram reels(15:18) Content that your customer actually wants to see(20:10) Authentic results for building trust(23:33) Optimising your sales funnels: convert your client now!(27:24) Steph shares her top content secretConnect with Steph Gorton:⏩ Follow Steph on Instagram (https://www.instagram.com/stephgorton__/?hl=en) ⏩ Find out more about Steph’s Success School (https://makemoreprofit.com/) ⏩ Listen to the Success School Podcast (https://open.spotify.com/show/49Weh7QHU8nt86lcXh0Jmz)Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, pleasResource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
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31:02
The Simple Skill Most Businesses Are Missing with Michael E. Gerber
Send us a textFrom accountants to chiropractors, and digital marketers to bakers, the idea of starting a business based on your current career can seem like a straightforward pathway to success. But it’s not enough to just excel in your trade - you need to master the complex nuances of the business world too. Most businesses that are failing have the same problem: they haven’t created an easily replicable (but unshakeable) selling strategy. Someone who has built a whole empire teaching business owners this skill is our guest this week, Michael E Gerber. After his brother-in-law introduced him to Silicon Valley investors over half a century ago, it set off a cascade of career-changing events that left him one of the most sought-after sales consultants in the USA. Since then, Michael’s passion has been helping budding entrepreneurs understand the fundamentals of business and apply them to a wide-ranging kaleidoscope of careers with the same end goal - scaling for consistently successful results that can be reproduced time and time again. Episode Highlights:(00:03) The man, the E-Myth, the legend(00:51) Michael’s answer to the cocktail party question(01:50) How E-Myth was created: the selling strategy problem(07:42) The most common mistakes new business owners make(10:58) Mastering the fundamentals of business (the McDonald’s franchise story)(17:52) Prepare now for all possible futures(18:17) Only 2% of people in the world are brilliant creators(22:49) The businesses Michael has spent half a century buildingAbout Michael E Gerber:Michael E. Gerber is the author of the NY Times mega-bestseller, for two consecutive decades, "The E-Myth Revisited" and nine other worldwide best-selling E-Myth books concerning small business entrepreneurship, leadership, and management. His mission is "to transform the state of small business worldwide”.Connect with Michael E Gerber:⏩ Join Michael’s personal mentoring and development coaching course ‘The Dreaming Room’ Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
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33:12
The 3 Ad Campaigns You Need to Make $50k a Month
Send us a textFacebook is changing - it’s becoming harder to target your ideal audience, to make sure your ad is being seen by the right people, especially if you don’t have millions to blow on marketing. So you need to make your ad account work for you. Getting ahead of the game is key, and on this week’s episode we’re revealing the secrets that Facebook uses to target your audience and how to use them to your own advantage. We’ll be taking a look behind the scenes of Facebook’s targeting, and breaking down the ‘whys’ and ‘hows’ of their optimisation strategies. With changes coming quickly that are going to affect how we run ads, learning to adapt is critical. I’m sharing the exact ad campaigns that you need to run now to train your ad account to work effectively in the long run - we’re playing the long game.Tune into this week’s episode to learn my mogul methods for growing your business to $50k a month and beyond.Episode Highlights:(00:05) Welcome to another episode(00:41) Why do we need to run these campaigns?(02:32) How Facebook optimisation works(04:05) Looking at conversion mechanisms(04:49) Build your email list now - not later(07:06) Position yourself as a mogul of the industryResource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.⏩ Subscribe to YouTube https://bit.ly/3ApZLpL⏩ Subscribe to Apple Podcasts: https://apple.co/3HdveiD⏩ Subscribe to Spotify: https://spoti.fi/41FjhdC⏩ Subscribe to Stitcher: https://bit.ly/3oGZXOP⏩ Subscribe to Google Podcasts: https://bit.ly/41SypE8⏩ Subscribe to Omny: https://bit.ly/3oLl8ipIn need of financial management services? Reach out to our partner Prime Financial Group to start the conversation and create the future you deserve:https://www.primefResource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.
Kim Barrett, founder of the online marketing agency Your Social Voice, lets you in on the secrets to generating more leads, converting those leads to sales, and scaling your business.Each episode is rich with the essentials of taking control of your business and increasing its social media engagement and sales. He will lay bare the latest marketing strategies and tactics you need to implement to keep you ahead of your competitors. Almost like a consultation session, but it’s free, accessible, and we’re bringing directly it to you—all you have to do is listen!