The Lazy CEO Podcast with Jane Lu

• Help My Small Business: Where Should You Invest Your Time & Money First?

  This week on Help My Small Business, Jane is joined by marketing guru and podcast queen Kelly McCarren to review Lucy’s business, Antico - a vintage-inspired homewares brand.With just $500 and one hero product (the Fiore Vase), Lucy has already hit $54k in revenue. But now she’s stuck: Where should she invest her time and money next? Should she expand her range? Run ads? Fix her conversion issues in the US?Jane and Kelly break it all down - from why having just one product might be holding her back, to how pricing and bundling could shift the game. They dive into website tweaks, TikTok strategy, and why Lucy’s founder story is her biggest asset.If you’ve got a small business and you’re overwhelmed by all the things - this episode is a roadmap for making smarter, more strategic decisions with your limited resources.Want your business featured on the pod?Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to [email protected] with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow Kelly McCarren: @kelly_mccarrenCheck out Antico: @antico.home Hosted on Acast. See acast.com/privacy for more information.

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• #113 Fayshell: How a Podcast Chat Inspired Katelin and Ella to Build Australia’s First Subscription Skincare Clinic

  What do you do when your own employee starts stealing your clients… and your entire business model? If you’re Katelin Gregg and Ella James, you put on matching suits and handle it.But that’s just one chapter in the wild story behind Fayshell, Australia’s first membership-based skincare clinic. Launched in 2022, Fayshell was built on a simple but disruptive idea: make good skin accessible through consistency, not one-off facials. With a personalised, subscription-based model and twice-weekly LED treatments, Katelin and Ella set out to shake up the beauty industry and they did exactly that.In this episode, the best-friend co-founders share how they turned a podcast about skincare into a full-blown business, how they pitched to investors with zero clinical experience, and what it really took to scale from living above their first clinic to managing a team of 16. They open up about early hurdles, big wins, and the marketing stunts they’d rather forget.It’s a chaotic, unfiltered look at building a brand in an industry that’s still catching up, and proof that you don’t need permission to do things differently.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Katelin & Ella: @katelingregg @ella.james2Check out Fayshell: @fayshell.au Hosted on Acast. See acast.com/privacy for more information.

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• #112 Stop Doing It Alone: How to Create a Circle That Lifts You in Business and Life with Kelly McCarren

  Doing it all on your own? It’s overrated.This week, Jane sits down with Kelly McCarren - marketing consultant, beauty expert, and co-host of You Beauty - to talk about why going solo isn’t the flex we think it is.From business to friendships to life in general, they unpack how building a strong support circle can change everything and why it’s one of the smartest (and most underrated) moves you can make.Plus, they get into what's been trending in the beauty world, including their take on the Rhode x e.l.f. deal and what it means for the future of celeb beauty brands.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFind Kelly here: @kelly_mccarren Hosted on Acast. See acast.com/privacy for more information.

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• #111 From Refugee Roots to Hospitality Empire: How Elliot Solomon Is Carrying the Solotel Family Legacy

  This episode dives deep into a story that starts long before today’s guest was even born - one of resilience, reinvention, and the legacy of pubs, people, and a little chaos.Jane sits down with Elliot Solomon, CEO of Solotel Group, a fourth-generation hospitality leader whose family fled Russia during the pogroms and ended up building one of Australia’s most iconic venue groups - behind The Sheaf, The Clock, Opera Bar, Chiswick, Aria, and more.Elliot shares how the business has evolved across generations - how his dad ditched law to work in pubs, how changing the menu overnight didn’t go as planned, and how Elliot stepped up as CEO at 30. Now juggling 1700 employees and three kids under three, Elliot opens up about what it really takes to lead a legacy - through expansion, reinvention, and staying emotionally objective in a deeply personal business.This one’s got family drama, business grit, and a whole lot of pub wisdom.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with our host, Jane Lu: @thelazyceoFollow Elliot on Instagram: @elliotsolomonFollow Solotel on Instagram: @solotel_group Hosted on Acast. See acast.com/privacy for more information.

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• #110 The Advice I’m Glad I Ignored: How Saying No Built My Brand

  Not all advice is good advice. Especially when it’s trying to make you blend in.In this solo episode, Jane gets real about the well-meaning (but completely off-brand) advice she’s glad she ignored when building Showpo. From industry “rules” to branding tips that would’ve diluted everything she was trying to do, Jane shares the decisions that helped her stand out and why playing it safe was never the plan.Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with our host, Jane Lu: @thelazyceo Hosted on Acast. See acast.com/privacy for more information.

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