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Millionaires Unveiled

Jace Mattinson, CPA
Millionaires Unveiled
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  • 428: Net Worth Of $17.5M - The Renter Who’s Made of Gold
    💡 Episode Summary In this episode of Millionaires Unveiled, we sit down with Brandon, founder and CEO of Thor Metals Group, to explore his journey from investment banking to building a multimillion-dollar empire in the world of precious metals. With a net worth north of $17.5 million, Brandon shares how he built his fortune through gold, silver, and strategic stock investments—while choosing to rent his home instead of buying. Brandon opens up about his philosophy that real estate can be a liability, why he believes gold is the “secret investment” most people overlook, and how fulfillment, not just money, drives his decisions. From early entrepreneurial ventures (including a trash business) to launching Thor Metals Group, his story blends financial mastery, life lessons, and a refreshingly honest take on success and happiness.   🧭 Key Takeaways Brandon Thor’s net worth sits around $17.5 million, much of it in physical gold and silver. He believes real estate is often a liability—he rents his high-value home instead of owning. His philosophy: “Gold is a quiet store of power” in a noisy investment world. Thor Metals Group was born from a desire for transparency and fairness in the metals trade. Brandon invests in both precious metals and select stocks, including a micro-betting company. Fulfillment and purpose drive his business decisions more than monetary goals. He warns against extravagant spending and emphasizes gratitude and personal growth. Spirituality and self-awareness play a growing role in how he defines success.   🔊 Sound Bites (Promo Clips / Social Pull Quotes) “I have about $17.5 million net worth.” “I think real estate’s a liability.” “I made $150 grand last month.” “I want to change this industry.” “It’s very humbling when you see your stack of gold tubes.” “Fulfillment is more valuable than wealth.” “I had a trash business — and I learned more from that than I ever did in banking.”
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  • 427: Net Worth Of $10M+ - The 50/50 Split: When The Wealth Elevator Drops a Few Floors & Your Net Worth Drops Drastically
    📝 Full Episode Description In this episode of Millionaires Unveiled, host Jace Mattinson sits down with real estate investor and educator Lane Kawaoka to talk about what happens when your net worth takes a 50% hit — and how to climb back stronger. Lane opens up about the impact of recent market shifts on his portfolio, the lessons he’s learned from holding through tough cycles, and the importance of understanding your “floor” in the wealth-building process. From workforce housing to multifamily syndications, he shares real strategies for navigating today’s volatile economy and building long-term stability. He also introduces his new book, The Wealth Elevator, a guide for accredited investors who want to move up the financial floors strategically, safely, and with purpose. Whether you’re just starting in real estate or already managing millions, this conversation delivers hard-earned insights — with a dose of humility and humor along the way. 💡 Key Topics Covered The 50% net worth drop and what caused it How to think through market cycles and holding periods Why diversification and patience are key in downturns Understanding “floors” in the Wealth Elevator model The future of workforce housing investments Rebuilding confidence and strategy after a financial hit 🔊 Memorable Quotes “We’re in a housing shortage.” “You have to have 110% running your business.” “You need to figure out what floor you’re on.” 📚 Guest Links Lane Kawaoka Real Estate Investor | Educator | Author of The Wealth Elevator 🌐 SimplePassiveCashflow.com 📘 The Wealth Elevator – Now Available 🏆 About the Show Millionaires Unveiled reveals the real stories, numbers, and lessons behind everyday millionaires. Hosted by Jace Mattinson, each episode explores how high achievers build, preserve, and grow their wealth — through both wins and setbacks.
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  • 426: Net Worth Of $1.3M - Back Again, Tell a Friend: Jesse & Ellie's Wealth Journey Continues
    🔥 Episode Summary In this episode, Jesse and Ellie return to share their financial journey from a net worth of $800,000 to over $1.3 million in just two years. They discuss their investment strategies, the impact of parenthood on their financial decisions, and the transition to a single income household. The couple reflects on lifestyle changes after reaching millionaire status, their approach to teaching financial literacy to their children, and their future retirement plans. They also emphasize the importance of community giving and share valuable advice for aspiring millionaires. 🧠 Key Takeaways Their net worth increased from $800,000 to $1.3 million in two years. They prioritize maxing out their Roth IRAs and TSP contributions. They have hit their coast fire number, allowing them to invest less if desired. Community giving has become a focus for them since reaching millionaire status. They celebrate financial milestones with small treats and personal spending. Transitioning to a single income was manageable due to their high savings rate. Travel spending has increased, but they still prioritize experiences over extravagance. They teach their children about money through chores and saving. They maintain a consistent investment strategy, even during market downturns. Living on less than they make is a core principle of their financial philosophy. 🗣️ Quotes & Soundbites "We've started being more giving." "We just bought a cake first." "Live on less than you make."   Sponsored by: Prizepicks.com Code: Millionaire
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  • 425: Net Worth Of $1.0M - From Grocery Aisles to Millionaire Status: The Power of an ESOP, Personal Investing, Time & Dedication
    🔥 Episode Summary In this episode of the podcast, Brent shares his journey from working in retail to building a substantial net worth of over a million dollars. He discusses his investment strategies, the importance of financial education, and how he balances family life with career aspirations. Brent emphasizes the value of time over money and the significance of teaching financial literacy to his children. He also reflects on his marriage and how he and his wife manage their finances together. Throughout the conversation, Brent offers practical advice for listeners looking to improve their financial situation and achieve their goals. 🧠 Key Takeaways *Brent started working at a young age and prioritized saving. *He built his wealth through consistent investments and financial education. *Brent emphasizes the importance of tracking spending habits. *He believes that time is more valuable than money. *Marriage and financial partnership are crucial for success. *Brent encourages teaching children about money management. *He advocates for starting investments early, even with small amounts. *Brent's journey shows that anyone can achieve financial success with discipline. *He highlights the importance of gratitude and perspective on wealth. *Brent's story is a testament to the power of hard work and perseverance. 🗣️ Quotes & Soundbites "I think it's always one step away." "I would say just do what's right." "I think 10 million would be awesome." Sponsored by: Shopify.com/unveiled
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  • 424: Net Worth Of $1.2 & $1.0M - Fresh Pressed Finances: How the Wealth Juice Duo Built Millions
    🔥 Episode Summary In this episode, we’re joined by Cory and Ryan—two friends, first-generation millionaires, and the duo behind the Wealth Juice podcast. With net worths of $1.0M and $1.2M respectively, they pull back the curtain on how they built wealth the slow and steady way—without flashy investments, inheritance, or lucky breaks. Cory and Ryan walk us through their early financial habits, how their friendship helped hold each other accountable, and how they’ve managed to blend entrepreneurship, side hustles, and smart investing into a sustainable wealth-building strategy. Whether it’s real estate, index funds, or knowing when not to spend, these two keep it real, relatable, and refreshingly fun. If you’ve ever wondered what two regular guys with seven-figure net worths actually talk about when the mics are off… this is that conversation. 🧠 Key Takeaways First-Gen Millionaires: Both Cory and Ryan hit the $1M+ net worth milestone without a trust fund, family business, or viral startup. It was all strategy, grit, and accountability. Accountability Through Friendship: Sharing goals, challenges, and money conversations between friends helped them stay disciplined and motivated. Real Estate Reality Check: They talk candidly about their experiences with rental properties—the wins and the headaches. Business + Investing: Their portfolios are a mix of entrepreneurial ventures, traditional stock market investing (index funds/ETFs), and some alternative assets. Celebrate Small Wins: Progress wasn’t always glamorous, but they emphasize tracking the little wins that built big momentum. The Power of Personal Finance Content: Launching Wealth Juice has helped them not only educate others but clarify their own philosophies around money and mindset. Lifestyle Over Ego: Instead of chasing the flash, they focus on flexibility, freedom, and designing lives they actually want. 🗣️ Quotes & Soundbites “You don’t need to be flashy to build wealth—you need to be consistent.” “We’re just two guys who took personal finance seriously and made it fun.” “The spreadsheet tells one story, but your behavior tells the real one.” “Accountability is the underrated cheat code for financial success.”   Sponsored by: Shopify.com/unveiled Prizepicks.com Code: Millionaire
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About Millionaires Unveiled

Millionaires Unveiled interviews and tells the stories of everyday millionaires. We provide detailed insight into their investing strategies and current portfolio allocation. How did they get started? What decisions did they make along the way? How has their portfolio allocation changed, and what are they doing now to not only keep, but also grow, their highly sought after "millionaire" status? From these extensive and thought provoking interviews, you'll be able to assess your current portfolio allocation, learn investing strategies, and join the fast track to financial success.
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