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Head Shepherd

Mark Ferguson
Head Shepherd
Latest episode

278 episodes

  • Head Shepherd

    Using Genomics to Improve Heifer Selection in Commercial Beef Herds

    08/03/2026 | 37 mins.
    Choosing replacement heifers shapes the productivity of a breeding herd for years to come.
    This week on the Head Shepherd podcast, James Starling joins Mark Ferguson to discuss the 'Optimised Heifer Selection' project, which focuses on combining genomic tools with visual assessment to improve heifer selection. 
    Based on the Limestone Coast in South Australia, James runs a self-replacing Angus herd alongside a prime lamb enterprise. After two decades working in global financial markets, he returned to farming with a strong focus on data, value and decision making.
    In this conversation, James explains why identifying the right replacement heifers is one of the most important profit drivers in a breeding herd. The discussion covers how combining visual assessment with genomic tools can improve selection for first cycle conception, rebreeding performance, longevity and lifetime productivity.
    With TSU sampling and genotyping now underway across the project’s core herds, the goal is to generate practical data from commercial operations and test how well genomics can complement traditional drafting decisions.
    The episode also touches on market signals, cost of production, maternal versus terminal breeding strategies and why measuring performance is becoming essential for livestock businesses operating in high-cost production environments.
    'Optimised heifer selection – Integrating genomic selection tools and on-farm assessments to maximise lifetime productivity' is a Meat & Livestock Australia Producer Demonstration Site project. Contact Georgia Pugh (E: [email protected] M:+61 408 947 488) for more information about the project. 
    Head Shepherd is brought to you by neXtgen Agri International Limited.
    We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

    Thanks to our sponsors at MSD Animal Health and Allflex, Heiniger Australia and New Zealand, and ProWay Livestock Equipment. Please consider them when making product choices, as they are instrumental in enabling us to bring you this podcast each week.

    Check out the MSD range HERE
    Check out Allflex products HERE
    Check out Heiniger's product range HERE
    Check out ProWay's product range HERE
  • Head Shepherd

    Understanding the wool industry pipeline with Shannon Donoghue

    01/03/2026 | 27 mins.
    This week on the podcast, Shannon Donoghue joins us to talk about why she's so passionate about telling the story of wool. 
    Growing up on a sheep property in South Australia, Shannon started off in the industry as a wool classer before stepping into her current role as an industry relations officer with AWI. Her work now involves helping producers better understand where levy investment goes and ensuring their feedback shapes research, development and marketing.
    Alongside that, Shannon has built a significant following online, sharing drone footage and, more recently, "Weekly Wool Facts", a series to get more people interested and excited about sheep and fibre production. 
    Shannon also explains the shift in consumer attitudes post-COVID and the move towards everyday wool in casual and athletic wear, rather than the standard woollen suit. 
    Head Shepherd is brought to you by neXtgen Agri International Limited.
    We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

    Thanks to our sponsors at MSD Animal Health and Allflex, Heiniger Australia and New Zealand, and ProWay Livestock Equipment. Please consider them when making product choices, as they are instrumental in enabling us to bring you this podcast each week.

    Check out the MSD range HERE
    Check out Allflex products HERE
    Check out Heiniger's product range HERE
    Check out ProWay's product range HERE
  • Head Shepherd

    40 years of sheep selection lessons: worm resistance, longevity and performance with Allan Richardson

    22/02/2026 | 40 mins.
    How much do you hate daggy sheep? Well, what started as a frustration with daggy sheep ended up reshaping this week's guest’s entire farming system.

    This week, Allan Richardson explains how his determination to eliminate daggy sheep ultimately led to three decades of organic farming and the adoption of regenerative principles.
    He began by wanting to select for low dag score, but a local vet encouraged him to focus instead on worm resistance. Selecting for worm resistance made organic certification achievable. From there, Organic farming opened the door to regenerative principles focused on soil biology and long-term system health.

    Farming inland from Dunedin in a summer wet climate, Allan shares his wisdom from nearly 40 years of selection for worm resistance, resilience, short tails and longevity. 
    Head Shepherd is brought to you by neXtgen Agri International Limited.
    We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

    Thanks to our sponsors at MSD Animal Health and Allflex, Heiniger Australia and New Zealand, and ProWay Livestock Equipment. Please consider them when making product choices, as they are instrumental in enabling us to bring you this podcast each week.

    Check out the MSD range HERE
    Check out Allflex products HERE
    Check out Heiniger's product range HERE
    Check out ProWay's product range HERE
  • Head Shepherd

    Ferg’s thoughts on the 25/26 ram sale season, how to buy a good ram and why breeding values matter.

    15/02/2026 | 26 mins.
    Tune in this week on the Head Shepherd podcast to hear Ferg discuss the 2025/2026 ram sale period across Australia and New Zealand. He explains his approach to selecting the right ram team and the decisions breeders have been facing when producing rams for sale in an increasingly data-driven market.
    Ferg discusses the breeding values gaining attention, as well as buyer behaviour when information is available AND when it is missing. 
    He also explains the neXtPredict tool developed in partnership with Weatherbys and how it can support producers who want to better understand the genetic merit of their ram teams or wider flock if they have been purchasing rams without breeding values. 

    Head Shepherd is brought to you by neXtgen Agri International Limited.
    We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

    Thanks to our sponsors at MSD Animal Health and Allflex, Heiniger Australia and New Zealand, and ProWay Livestock Equipment. Please consider them when making product choices, as they are instrumental in enabling us to bring you this podcast each week.

    Check out the MSD range HERE
    Check out Allflex products HERE
    Check out Heiniger's product range HERE
    Check out ProWay's product range HERE
  • Head Shepherd

    Why you can't miss LambEx26 with Jamie Heinrich

    08/02/2026 | 20 mins.
    Are you heading to LambEx26? This week on the podcast we have LambEx chair, Jamie Heinrich, on the podcast to discuss one of the sheep industry’s largest gatherings, bringing together producers, researchers, service providers and supply chain leaders from around the world.
    Held at the Adelaide Convention Centre, the event covers productivity, profitability, genetics, sustainability and the future direction of the sheep and lamb sector. 
    Tune in to hear more about how you can join the conversation at LambEx.

    Tickets on sale now:
    https://www.lambex.org.au/

    Head Shepherd is brought to you by neXtgen Agri International Limited.
    We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: [email protected].

    Thanks to our sponsors at MSD Animal Health and Allflex, Heiniger Australia and New Zealand, and ProWay Livestock Equipment. Please consider them when making product choices, as they are instrumental in enabling us to bring you this podcast each week.

    Check out the MSD range HERE
    Check out Allflex products HERE
    Check out Heiniger's product range HERE
    Check out ProWay's product range HERE

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About Head Shepherd

Mark Ferguson from neXtgen Agri brings you the latest in livestock, genetics, innovation and technology. We focus on sheep and beef farming in Australia and New Zealand, and the people doing great things in those industries. To learn more about neXtgen Agri, visit www.nextgenagri.com.
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