Resin Mastery: Exploring iCoat Epoxy

• Promoting your epoxy resin business, advice from Resin Mastery - Episode 21

  The episode of "Resin Mastery" features a lively discussion between the host and Rachel, who returns after a brief hiatus. Ian and Rachel cover the challenges and opportunities of promoting a resin art business, with a particular focus on the evolving landscape of social media. Rachel and the host reflect on how platforms like Instagram, TikTok, and Facebook have become essential for business growth, particularly as short-form video content has gained immense popularity. They emphasize that mobile-first platforms and engaging, bite-sized videos are now crucial for reaching new audiences and keeping up with shifting consumer attention spans.They go on to explore practical strategies for beginners in the resin business to build their online presence. Rachel suggests content ideas such as how-to videos, “day in the life” vlogs, product showcases, and behind-the-scenes glimpses to attract followers and potential customers. The hosts emphasize the importance of utilizing all available social media features—such as stories, music, and interactive links—to enhance content appeal and drive traffic to business websites. They also discuss the realities of today’s “pay-to-play” environment, where organic reach is limited and boosting posts or running ads may be necessary for substantial growth.Finally, the hosts offer candid advice about the realities of building a business online: success takes time, persistence, and adaptability. They caution against shortcuts like buying fake followers, emphasizing that genuine engagement is far more valuable than inflated numbers. Rachel encourages listeners to research trends, stay flexible, and focus on a few platforms where they can excel. The episode closes with a reminder to connect all digital touchpoints—social media, websites, and online stores—to build trust and credibility, and an invitation for listeners to reach out with questions or feedback.https://artist.icoatproducts.com/ai-agent/https://artist.icoatproducts.comtel: +1 602-258-1114https://www.facebook.com/iCoatProducts/Instagram @icoat.epoxyPodcast management by www.globalcreativegroup.com

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• Lumberlust Designs Interview - High-end, Live-edge and River Tables - Episode 20

  In this episode of "Resin Mastery" it features an in-depth interview with Ryan Walsh of Lumberlust Designs. Ryan, a craftsman specializing in live-edge woodworking, river tables, and resin art, shares his journey from a photography background to becoming a full-time artisan. He describes his initial attraction to the organic forms of live-edge wood, contrasting it with the uniformity of mass-produced furniture. Ryan explains how resin, initially used for filling voids and stabilizing wood, became integral to his creative process, especially as new deep-pour resin products emerged. Ryan emphasizes the importance of adapting to market changes, particularly in light of rising material costs and shifting client demographics. Ryan details his approach to marketing, leveraging social media platforms like YouTube, Instagram, and TikTok to showcase his work and attract commissions. He also addresses the realities of running a custom woodworking business, including pricing and quality that map to his reputation. He talkes about the strategies he uses to keep his workflow steady, such as building inventory during slower periods and using content creation to generate future orders.He discusses the technical challenges faced in Phoenix’s hot climate, such as managing exothermic reactions and overheating during resin pours, and how his techniques and finishing processes have evolved through experimentation with various resin brands and methods before landing on a consistent quality brand, iCoat epoxy.The conversation concludes with practical advice for aspiring resin and woodworking artists. Ryan stresses the importance of setting up a suitable workspace—prioritizing climate control and air filtration. He lists essential equipment such as jigsaws, sanders, HEPA vacuums, and air scrubbers, and recommends starting with small projects to minimize risk and material waste. Safety is highlighted, particularly regarding dust and fume management. Ryan also shares insights on pricing custom pieces, explaining how costs are calculated based on materials, labor, and overhead, and occasionally involving clients in the material selection process to streamline pricing and tax considerations. Listener questions are addressed, including techniques for eliminating bubbles in resin pours, demonstrating Ryan’s expertise and willingness to share hard-earned knowledge with the community.Ryan Walsh - Lumberlust Designswww.lumberlust.comhttps://artist.icoatproducts.com/ai-agent/https://artist.icoatproducts.comtel: +1 602-258-1114https://www.facebook.com/iCoatProducts/Instagram @icoat.epoxyPodcast management by www.globalcreativegroup.com

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• DIY to WOW: Lessons from My First Epoxy Resin Art Project - Episode 19

  Visit us online for museum-quality Epoxy ResinIn this episode of the Resin Mastery Podcast, hosts Rachel and Ian discuss Ian's first experience working with iCoat epoxy, focusing on the challenges and lessons learned from his initial project: creating a photo coaster as a Mother's Day gift. Ian shares that, like many beginners, he underestimated the complexity of the process, assuming it would be as simple as mixing and pouring the resin. However, he quickly realized that small details—such as the quality of the silicone mold, the importance of pouring in stages, and the need for proper preparation—significantly affect the final outcome. Despite some imperfections, Ian's wife appreciated the handmade gift, and the experience motivated him to improve his technique.The conversation highlights several key takeaways for resin beginners. Ian emphasizes the importance of investing in high-quality molds, as cheaper, flimsy molds can result in uneven or bubbly coasters. He also discusses the benefits of pouring a thin initial layer of resin and allowing it to partially cure before placing the photo, which helps prevent the image from floating or glitter from migrating onto the photo. Additionally, Ian notes that using a heat gun to remove bubbles requires a gentle touch, as being too aggressive can damage both the mold and the resin, affecting clarity and aesthetics. These insights are framed as part of a broader learning curve that all resin artists experience, reinforcing that improvement comes with practice and attention to detail.Rachel and Ian agree that perfectionism can be both a motivator and a hurdle for beginners, as initial failures may discourage further attempts. They encourage listeners to view mistakes as opportunities for growth and to recognize that mastering resin art involves learning from both successes and setbacks. The episode concludes with practical advice for overcoming common pitfalls, such as choosing the right materials, understanding the curing process, and maintaining safety precautions like eye protection. By sharing personal stories and practical tips, the hosts aim to demystify epoxy projects and inspire confidence in their audience.https://artist.icoatproducts.com/ai-agent/https://artist.icoatproducts.comtel: +1 602-258-1114https://www.facebook.com/iCoatProducts/Instagram @icoat.epoxyPodcast management by www.globalcreativegroup.com

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• Color Options for Floral Preservation and Epoxy Projects - Episode 18

  Visit us online for museum-quality Epoxy ResinThe conversation is a detailed and enthusiastic discussion about iCoat Epoxy and its colorant systems, primarily led by Tim from iCoat on the Resin Mastery Podcast. Here’s a summary:The speaker expresses strong praise for iCoat Epoxy, highlighting its clarity, ease of mixing, and unique quality compared to competitors. Tim is recognized as a knowledgeable resource in the field.Tim introduces the wide range of colorants available from iCoat, emphasizing that the company has been involved in both epoxy and colorant production for a long time.Four main types of colorants are discussed:Dispersion Colors: These are pigments used as tints, versatile for use in epoxy, cement-based products, and concrete coatings. They are less commonly used in the floral industry but are valuable for other applications.iCrylic (Silicone) Colorants: Described as stains rather than paints, these are primarily used in the floral industry to enhance or correct flower colors without leaching into the epoxy. They are also useful for creating opaque backgrounds and can be mixed for various effects.Super Stains: Also dispersion colors but with larger pigment particles, allowing for translucent tinting while maintaining epoxy clarity. These are suitable for applications like river tables and can be combined with mica powders for custom effects.Mica Powders: Fine powders that create metallic or pearlescent effects. iCoat offers them in a base white, which can be tinted to any shade using super stains, providing flexibility and reducing the need to stock many colors.Tim explains practical applications, such as correcting color changes in dried flowers, creating backgrounds, and achieving custom shades for artistic or industrial uses.The conversation ends with an open invitation for listeners to reach out to Tim or iCoat for further questions about epoxy colorants or their uses.Overall, the discussion conveys iCoat’s commitment to quality, versatility, and customer support in the epoxy and colorant market.https://artist.icoatproducts.com/ai-agent/https://artist.icoatproducts.comtel: +1 602-258-1114https://www.facebook.com/iCoatProducts/Instagram @icoat.epoxyPodcast management by www.globalcreativegroup.com

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• Bupp Woodworks and Design: Flower Preservation, Live Edge, and River Tables. - Episode 17

  Visit us online for museum-quality Epoxy ResinThe conversation is an interview with Tina Bupp of Bupp Woodworks and Design, a small business based in McHenry, Illinois, specializing in live edge woodworking and flower preservation using epoxy resin. Tina describes how she and her husband started the business, initially making tables and gradually expanding into flower preservation art. Their collaborative process combines her expertise in resin and floral design with her husband's woodworking skills, resulting in unique, customized pieces like tables, trays, and memorial art that have gained popularity both locally and nationally.Tina shares that the business began as a hobby while she and her husband held other jobs, but it quickly grew after some of their work went viral online, particularly on Pinterest. This surge in demand led them to transition to full-time work, eventually moving operations out of their home into a dedicated building. Tina discusses the challenges of scaling up, including managing increasing orders, maintaining quality, and balancing work-life boundaries, especially when working closely with her spouse.The conversation also touches on the importance of using food-safe, American-made epoxy that adheres to LEED Platinum Standards, as iCoat epoxy does, given concerns about imported resins and health standards. Tina emphasizes the sentimental value of their memorial pieces, which often incorporate personal items like wedding or funeral flowers. As the business continues to grow, Tina is looking to hire additional staff, allowing her to focus more on the creative aspects and further expand their reach.Bupp Woodworks and Design contact info:Website - www.buppwoodworks.comEmail- [email protected] 815-600-7975Socials:Instagram: https://www.instagram.com/bupp_woodworks/Facebook: https://www.facebook.com/buppwoodworksTiktok: https://www.tiktok.com/@buppwoodworksYoutube: https://www.youtube.com/@buppwoodworksdesigns2975Pinterest: https://www.pinterest.com/BuppWoodworks/https://artist.icoatproducts.com/ai-agent/https://artist.icoatproducts.comtel: +1 602-258-1114https://www.facebook.com/iCoatProducts/Instagram @icoat.epoxyPodcast management by www.globalcreativegroup.com

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