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F1REcast

Forward One Real Estate
F1REcast
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  • Want to Sell Real Estate? Buy Some First.
    Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we’re joined by Markus Canter—luxury agent, architectural specialist, and true thought leader in the real estate space. We go far beyond sales tactics to explore how mindset, gratitude, and authenticity directly impact success in this industry. Markus shares the philosophy that built his career—from his transition out of the film and design world to building one of the top teams in Beverly Hills. If you’ve ever wondered how to attract high-level clients, lead with purpose, or turn your personal strengths into real estate superpowers, this conversation delivers. We also unpack how to handle overpriced listings, how to stay ready for the “wave” of opportunity, and why global property ownership is becoming the next American Dream.  If you're looking to level up in real estate—not just in skill but in presence and purpose—this episode will stay with you.Timestamps00:00:00 Intro00:02:30 Practicing Daily Gratitude00:05:30 Gratitude’s Role in Real Estate00:10:00 Markus’ Career Shift00:15:30 Mindset & Law of Attraction00:20:30 Spotting Market Opportunities00:27:00 Buying vs. Waiting Debate00:33:00 The Power of Unique LA Properties00:40:00 Pricing Strategy & Seller Expectations00:46:30 Relationship‑Driven Business00:52:30 Authenticity & Superpowers00:58:30 Work‑Life Balance & Parenting01:03:30 Affirmations for Success01:06:30 F1RE Round
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  • He Left Hollywood—Now He’s Selling $50M Homes in LA
    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, I sit down with Adam Brawer—a former Hollywood producer who made a bold leap into real estate and built a luxury business from scratch. Adam shares how he turned massive setbacks into momentum, and how mindset, marketing, and authenticity drive his success today. You’ll hear how he wins multimillion-dollar listings, what his 60% open-rate newsletter looks like, and why 50 real conversations a week keep his referral engine thriving. This one is packed with high-level insights and practical takeaways you can put to work right now.Timestamps00:00:00 Intro00:01:30 Brooklyn Roots & Agency Beginnings00:03:30 Hollywood Setbacks & MeToo Fallout00:06:00 Building Resilience Through Adversity00:11:00 Iceland Epiphany—Choosing Real Estate00:17:00 First Listings & Chain‑Reaction Success00:19:50 Market Boom to 2022 Slowdown00:22:00 Coaching & Luxury Breakthrough00:28:30 Betting on Myself at Compass00:31:30 Producer Skills in Property Sales00:39:00 Relationship‑First Service Philosophy00:49:30 Systems, Newsletter & 50 Conversations01:10:00 Scaling Up—Six Listings & Team Growth01:21:00 Quantum Mindset & $50M Listing01:26:55 F1RE Round
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  • He Grew 50% During the 2008 Crash — Here's How
    Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In today’s episode, we sit down with Jeff Yarbrough to explore what it truly takes to not just survive, but thrive through major market shifts. Jeff shares the real strategies that helped him grow his business by 50% during the Great Recession—while most others were struggling to stay afloat. We talk about the systems behind building a resilient real estate team, the power of embracing accountability, and why creating a culture of equal opportunity leads to unequal and exceptional results. You'll hear the surprising mindset shift that fueled Jeff’s recruiting success, the leadership structure that retains top talent, and why focusing on net value over splits is crucial if you want lasting success. If you're serious about leveling up your business, expanding your influence, and positioning yourself to win in any market, this conversation is packed with the insights you need.Timestamps00:00:00 Intro00:01:35 Building a Business Mindset00:02:45 Thriving Through the Great Recession00:04:55 Turning Crisis into Opportunity00:07:11 Leadership & Team Expansion00:10:36 Coaching Agents for Success00:12:25 Accountability Systems That Work00:13:55 Structuring Leadership & Splits00:17:54 Rewarding High Performers00:19:41 Recruitment Goals for 202400:22:22 Keeping Top Talent00:25:40 Culture of Equal Splits00:29:49 Luxury Service & Client Events00:32:07 F1RE Round
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  • Mastering the Science of Cold Calling (It Isn't Luck)
    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode of Radical Wealth Plan, brought to you by Entrepreneur Media, I sit down with Michael Koshet—a powerhouse in commercial multifamily real estate with over a billion dollars in transactions under his belt. What makes this conversation essential for anyone serious about building wealth is Michael’s no-nonsense approach to scaling a real estate business, cultivating grit, and narrowing your focus to unlock massive returns.We talk about how to identify and seize opportunities most people overlook, the mindset shift that turns cold calls into a thriving deal pipeline, and why choosing a niche isn’t limiting—it’s the gateway to becoming a true expert. Michael also shares how he reinvests half of every commission and why deal flow without discipline leads nowhere. Whether you're an agent, investor, or entrepreneur, this episode delivers rare access to the systems, psychology, and standards behind elite performance in high-stakes real estate. If you're serious about building lasting wealth, this is one you’ll want to hear.Timestamps00:00:00 Introduction & Early Career Beginnings00:00:16 Mentorship & First Cold Calls00:03:38 Overcoming Cold Call Rejection00:05:44 Embracing the Performer Mindset00:12:00 Developing a Winning Routine00:14:04 Personal Challenges & Motivation00:19:29 Transition to Commercial Real Estate00:25:38 Building a Powerful Database & Leveraging Tools00:35:25 Working with Select Buyer Groups00:39:17 Reinvesting Earnings & Building Wealth00:42:24 Balancing Business & Personal Life01:01:12 Leveraging Partnerships & Trusted Networks01:04:32 Mastering Cold Calling Strategies01:11:28 Focusing on Your Niche & Consistency01:27:06 Wrap-Up & Final Thoughts
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  • Most Agents Skip This — And It’s Costing Them Listings
    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. On this episode of Radical Wealth Plan, brought to you by Entrepreneur Media, we’re sitting down with Craig Strong—a standout in Los Angeles real estate with a reputation built not just on sales, but on relentless grit, community investment, and long-term brand strategy. If you've ever wondered how to build a business so rooted in trust that referrals become automatic, or how to transition from chasing deals to becoming the go-to person in your market, this conversation is essential. We unpack what it really means to create a local brand moat, why authenticity trumps aggressive selling, and how working “on the edges” compounds into long-term success. You'll also hear surprising perspectives on marketing tactics that no longer work, how Craig built authority without relying on cold calls, and why floor time—yes, floor time—was once a secret weapon. Whether you’re building a real estate business or scaling your personal brand, this episode will challenge assumptions and sharpen your strategy.Timestamps:00:00:00 Introduction & Guest Welcome00:01:03 From Family Business to Real Estate00:03:11 First Deals & Building Confidence00:05:00 Floor Time & Networking00:08:59 Marketing Innovations & Branding00:13:23 Embracing Technology & Community00:16:02 Establishing a Local Presence00:20:00 Building Trust & Client Relationships00:25:00 Authenticity, Success & Mentorship00:34:01 Evolving Marketing Strategies00:40:00 Overcoming Challenges & Resilience00:46:14 Local Expertise & Listing Preparation00:55:00 Navigating Market Changes & Financing01:12:53 F1RE Round
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About F1REcast

Welcome to the Forward One Real Estate Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Mark Morris, New York Times best-selling author and CEO of Keller Williams Forward Living, and Josh Spitzen, CEO of Keller Williams Beverly Hills, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the F1RE podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward. Stay on F1RE.
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