Thriving in a Saturated Market: How to keep Your Business Profitable and Relevant
In today’s competitive business landscape, industries can shift from niche to saturated almost overnight. New competitors enter the scene, prices are driven down, and the pressure to stand out intensifies. So how do you ensure your business — or your career — doesn’t get lost in the noise?In this episode, Adrian, Cheryl, and Kirsten dive into the realities of working in and around saturated industries, sharing practical insights that go beyond buzzwords. Reflecting on their own experiences running businesses in the Pilates industry, they unpack the challenges, successes, and inevitable lessons to be learned by those fighting to stand out amongst the crowd. Connect with Cheryl:LinkedinInstagramConnect with Adrian:LinkedinConnect with KirstenLinkedinCheckout Our Business: Pilates Reformers AustraliaWebsiteInstagramFacebookTikTokLinkedin
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38:28
Affirmation vs. Silence: The Power of Showing Up Without Applause
Have you ever poured hours of energy into your business, content, or creative work but were met with silence? In this episode, Cheryl and Kirsten are diving into the tension between wanting affirmation and learning to create without applause. Cheryl and Kirsten will explore why silence doesn’t always mean failure, how to measure impact beyond likes and comments, and why consistency and resilience matter more than instant feedback.Through honest conversation and real experiences, this duo unpack the psychology of showing up in the quiet seasons, the hidden impact your work might already be having, and practical ways to stay motivated when results feel invisible. Whether you’re an entrepreneur, small business owner, or creative navigating social media, this episode will remind you that your efforts are seen—even if the recognition comes later. Because sometimes, the people who are impacted most by your work are the ones who never hit “like.”Loving the podcast? We'd love to hear from you:Connect With Pilates Reformers AustraliaConnect With CherylConnect With KirstenBusiness Mentorship Services
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Making Sense of Menopause: Real Talk with Naturopath Belinda Kirkpatrick
Hot flashes? Mood swings? Brain fog that won’t quit? If you’ve been wondering “Is this perimenopause?” you’re not alone.In this honest and empowering episode, we sit down with naturopath, women’s health expert and author of Healthy Hormones, Belinda Kirkpatrick, to demystify perimenopause and menopause — the hormonal transitions every woman will face, yet few feel truly prepared for. We unpack what’s really happening in the body, explore common (and lesser-known) symptoms, and share practical ways to feel more supported, balanced and informed.Whether you’re starting to notice changes, right in the thick of it, or want to better understand how to support a loved one, this is the conversation every woman needs to have and deserves to hear.Want to get in touch with Belinda?Website: belindakirkpatrick.com.au/ Instagram: www.instagram.com/bknaturopathy/Linkedin: www.linkedin.com/in/belinda-kirkpatrick
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Love & Logistics: How Couples Make Business (and Marriage) Work
Ever wondered what it’s really like to run a business with your spouse? In this episode, we sit down with Jen and Anthony, the husband-and-wife duo behind Gair Legal, to explore the realities of building a successful law firm while raising a young family.Jen and Anthony share how they’ve navigated the challenges of entrepreneurship, parenthood, and marriage — all while flipping traditional family roles on their head. With Jen leading the firm and Anthony managing much of the family logistics (with plenty of overlap along the way), they’ve created a partnership that works for them, not necessarily the one society expects.We talk about how they found their rhythm in business and at home, what “support” looks like when careers and family collide, and how they stay grounded through the highs and lows of running a growing business together. You’ll hear their honest reflections on defining roles, setting boundaries, and celebrating the wins; both big and small.If you’re thinking about starting a business with your partner, already navigating the juggle of love, business, and family, or simply curious how modern couples are redefining success together, this episode is for you.Perfect for:Couples running or starting a business togetherEntrepreneurs balancing work and family lifeLaw firm owners or aspiring business ownersAnyone interested in modern family roles and work-life balanceConnect With Gair Legal:WebsiteLinkedin
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The Reformer Debate: What Matters More Than the Machine
In this episode, we unpack the growing buzz around Reformer Pilates and share why, at Pilates Reformers Australia, we believe the machine is just one part of a much bigger picture. We explore what true Pilates means to us, the power of alignment, and the importance of staying connected to your “why” — not just as practitioners, but as business owners navigating a fast-changing industry. Whether you’re a studio owner, instructor, or passionate client, this one’s a reminder that purpose and integrity matter more than trends.Because Pilates is more than just a workout — it’s a way of moving, a way of thinking, and a way of staying aligned, inside and out.
Join the Burgess family at our dinner table, where we explore the power of connection through stories, laughter, and lessons from life and business. Together, we’ll reform the way we think about relationships, success, and growth.
Australia