The Affluent CEO Show: The Select Circle's Codes to Next Level Scaling with Wealth Sovereignty and Ease

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In this powerful opening episode of the book launch series, Yuliana Francie reveals the hidden reason so many brilliant, driven women feel stuck in their business growth — even after trying every strategy, funnel, and marketing tactic available. 

Podcast_EP1_IdentityCeiling 
What if the problem was never your strategy? 
What if the real ceiling is your identity? 
Drawing from over 25 years as a CPA, corporate strategist, and business mentor, Yuliana explains why high-achieving entrepreneurs often unknowingly build businesses on outdated internal operating systems — identities shaped by survival, performance, and external validation. 
And no matter how good the strategy is, new software cannot run on an old operating system. 
In this episode, Yuliana breaks down the deeper architecture behind sustainable success and introduces the foundational concept from her new book Embody. Elevate. Expand. 
You’ll discover why scaling a business without evolving your identity often leads to burnout, frustration, and the feeling of constantly pushing uphill. 
More importantly, you’ll learn how to begin shifting into a level of leadership where success flows from alignment rather than effort.

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In this episode of The Affluent CEO Show, Yuliana Francie sits down with Dr. Chantal Lunderville from Orange County, California — a former physician who walked away from the traditional medical path after years of intense training and burnout.
After investing over a decade in education and accumulating significant student debt, Dr. Chantal found herself deeply questioning the life she had worked so hard to build. Despite being passionate about women’s health, she realized she was advising patients to live healthy, balanced lives while she herself was exhausted, skipping meals, and running on empty.
At 33, she made a courageous decision: to step away from the path everyone expected her to follow and begin creating a life aligned with her values, health, and vision for the future.
In this powerful conversation, Dr. Chantal shares the moment she chose herself, the fears that came with leaving a prestigious medical fellowship, and how she began building a business from the ground up while redefining what success truly meant for her.
This episode is a reminder that success is not about following someone else’s checklist — it’s about discovering your own North Star and having the courage to design a life around it.
Featured in this episode:
Embody. Elevate. Expand. by Yuliana Francie, Amazon Bestseller, Foreword by Patty Aubery, President of The Canfield Training Group.
Buy during launch week (March 25 to April 6) to receive the full bonus bundle:
Unbecoming You digital book + AI Journaling Companion + Scaling Readiness Diagnostic + The Stillness Practice audio
Buy now: https://yulianafrancie.com/presell/

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In this episode of The Affluent CEO Show, Yuliana sits down with Marina Ivanov, founder of Apex Transit Solutions, to explore what it truly means to own your power — especially as a woman leading in a traditionally male-dominated industry.
Yuliana opens with a deeply personal reflection from her corporate years in supply chain logistics, sharing the moment she realized she was the only woman in a room of eleven men — a wake-up call that ultimately changed the trajectory of her life.
Marina shares her journey of building Apex Transit, navigating fear, visibility, and self-doubt, and the courageous decision to stop playing small. Together, they unpack the invisible barriers women often face in leadership, from shrinking themselves in business conversations to hiding behind others’ names, and how reclaiming sovereignty becomes the gateway to real impact.
This conversation is a powerful reminder that leadership isn’t about performance — it’s about presence. It’s about stepping into your authority, trusting your voice, and recognizing that the power to create your life already lives within you.
Marina leaves listeners with a moving message: every dream carries purpose, and when you choose to fully own your power, you don’t just change your own world — you create ripple effects that transform communities, teams, and lives.
Featured in this episode:
Embody. Elevate. Expand. by Yuliana Francie, Amazon Bestseller, Foreword by Patty Aubery, President of The Canfield Training Group.
Buy during launch week (March 25 to April 6) to receive the full bonus bundle:
Unbecoming You digital book + AI Journaling Companion + Scaling Readiness Diagnostic + The Stillness Practice audio
Buy now: https://yulianafrancie.com/presell/

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In this powerful episode, Yuliana Francie declares the symbolic death of hustle culture and invites listeners into a new paradigm of success rooted in sovereignty, embodiment, and alignment.
Sharing her personal journey from high-achieving burnout to identity-led expansion, Yuliana explores why strategy alone isn’t enough — and how hustle conditioning, metric obsession, and over-functioning keep women trapped in survival mode.
You’ll discover why your nervous system sets your revenue ceiling, how to shift from operator to orchestrator, and what it truly means to build success without self-abandonment.
This episode introduces Yuliana’s Embody. Elevate. Expand. framework and marks the beginning of a global activation centered on women supporting women.
If you’re ready to redefine success on your own terms, this conversation is for you.
Download the first two chapters of Embody. Elevate. Expand. free at join.yulianafrancie.com/book

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In this powerful episode of The Affluent CEO Show, Yuliana sits down with Simone Boer for a deeply honest conversation about what happens when high-achieving women reach a crossroads in business and life.
If you’ve ever felt overwhelmed by everything on your plate… questioned whether you still love what you’re building… or struggled with the belief that you’re not doing enough — this episode is for you.
Simone shares her journey from corporate life into entrepreneurship, and how she consciously re-engineered her business around freedom, family, and fulfillment — including her bold belief that the less she works, the more she earns.
Together, Yuliana and Simone unpack:
✨ How to redesign your business around your ideal life (not the other way around)
✨ Why your beliefs quietly shape your income, energy, and capacity
✨ The hidden ways high achievers sabotage themselves (procrastination, overloading, analysis paralysis)
✨ A simple “plate exercise” to identify what’s truly serving you — and what’s not
✨ How to apply a powerful version of Pareto’s Law: finding the 4% that creates 64% of your results
✨ Knowing when it’s time to pivot, pause, or simplify — without making it mean you’ve failed
✨ Why chasing too many goals at once keeps you stuck (and how to build momentum with one focused priority)
✨ Letting go of the “I’m not good enough” story by lightening your load and asking for support
✨ Practical strategies for managing timelines, energy, and expectations as a driven woman building multiple visions
✨ And Simone’s beautiful reminder: stay true to yourself — your heart never leads you wrong
This conversation is packed with grounded mindset shifts and practical tools you can implement immediately — especially if you’re navigating burnout, expansion, or a season of change.
Featured in this episode:
Embody. Elevate. Expand. by Yuliana Francie, Amazon Bestseller, Foreword by Patty Aubery, President of The Canfield Training Group.
Buy during launch week (March 25 to April 6) to receive the full bonus bundle:
Unbecoming You digital book + AI Journaling Companion + Scaling Readiness Diagnostic + The Stillness Practice audio
Buy now: https://yulianafrancie.com/presell/