459: The Business Audit You Need to Do Right Now to Unlock Your Next Level
What if your next level of growth isn’t in a new strategy, but in your existing business?
In this episode, Natalie shares the exact business audit she runs every quarter to unlock more revenue, simplify operations, and scale what’s already working. You’ll learn how to identify what’s profitable, uncover hidden bottlenecks, and make smarter, data-backed decisions that move the needle.
She’ll guide you through how to assess your offers, leads, sales process, operations, and leadership — so you can stop guessing, start optimizing, and finally build momentum again.
If you’re ready to grow without doing more — this is the audit that will show you how. It’s time to pause, reflect, and lead from a new level.
TIMESTAMPS
00:00 - You don’t need another strategy — you need a business audit
00:29 - The biggest mistake entrepreneurs make when trying to grow
00:57 - Step 1: Audit your revenue streams — what’s profitable vs. just taking up space
02:19 - The magic of simplifying instead of scaling complexity
03:11 - Step 2: Audit your lead gen — where are your best leads really coming from?
04:39 - Visibility ≠ leads — how to stop wasting time on the wrong platforms
05:56 - Step 3: Audit your sales process — where are your conversions leaking?
07:54 - How to fix friction and boost conversion with simple tweaks
08:29 - Step 4: Audit your operations — what tasks are slowing you down?
09:55 - Operational bottlenecks that stall growth (and what to automate or delegate)
10:51 - Step 5: Audit your leadership — are you the bottleneck?
12:17 - Why your business will only grow to the level you’re willing to lead it
13:12 - How to actually do your audit and uncover what’s been keeping you stuck
14:08 - Your next level isn’t “out there” — it’s already inside your business
14:53 - Real results from members inside The Société who’ve run this audit
15:22 - Leave a review and unlock Natalie’s 7-Figure CEO Operating System (for free!)
RESOURCES + LINKS
Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM - start today for just $97.
Save Your Seat For Natalie’s Brand New, Free Live Masterclass On April 25 + Learn How To Turn Your Expertise Into Consistent Monthly Income — Without Big Launches Or A Massive Audience.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).
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18:28
458: The Myth of “Having It All” + The Playbook to Thriving as a CEO/Mama
We’ve all heard the phrase “you can have it all” — but is it actually serving us?
In this episode, Natalie challenges the myth of having it all and shares what it really looks like to thrive as a CEO and a mother — without burning out, running on empty, or constantly questioning if you're doing enough.
Whether you’re a parent or simply juggling a lot, you’ll walk away with a powerful reframe on success, a clear strategy for setting aligned priorities, and practical tools for protecting your time, energy, and well-being.
If you’ve been feeling stretched thin, this is the mindset shift you’ve been needing.
TIMESTAMPS
00:00 - Why the idea of “having it all” is keeping high-achieving women stuck
01:26 - The real question: Do you even want it all — and at what cost?
04:06 - How becoming a mom ended Natalie’s people-pleasing era (and why that changed everything)
06:55 - Recognizing the martyr pattern — and how to break free from it
10:13 - The truth behind thriving women: It starts with support systems
16:08 - Redefining “mom guilt” and how to shift into empowered ambition
18:17 - The 3-question framework to define your version of success
22:48 - The exact things Natalie let go of to reach her biggest goals
25:38 - How to prioritize like a CEO and protect your energy
28:17 - When to outsource, automate, or ask for help (and why it matters)
31:04 - Build a schedule that reflects your actual values — not just what looks impressive
34:49 - A challenge: What’s one thing you can release to make space for what matters?
RESOURCES + LINKS
Love This Episode? Get The CEO Mama Unfiltered Newsletter (It’s Free!) For Weekly Support, Strategy, And Real Talk — Straight To Your Inbox.
Apply To Join The CEO Mama Membership — Our Private Community For Ambitious Mamas Building Freedom-Based Businesses While Raising A Family.
The Let Them Theory Book Natalie Mentions In This Episode.
Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).
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38:46
457: The Formula That Guarantees Virality: How to Grow an Audience of Engagers + Buyers
Going viral isn’t luck — it’s a system.
In this episode, Natalie reveals the proven formula behind content that spreads like wildfire — even if you’re starting from zero. You’ll learn how to reverse engineer what’s already working on social media, use AI to optimize your posts, and finally understand the psychology and structure behind viral growth.
This isn’t about copying trends or hoping a post takes off. It’s about following a step-by-step process that guarantees more reach, more visibility, and more impact.
And if you're inside of The Société, don’t forget to grab the exclusive 10x10 Viral Content Workbook to put this strategy into action today.
TIMESTAMPS
00:00 - Why going viral isn’t luck — and what most people get wrong
01:29 - The 10x10 method that reveals the secret behind every viral post
03:16 - How to use AI to create better content in half the time
04:35 - The real reason your content isn’t taking off (yet)
06:25 - Why your first 50 posts matter more than you think
08:17 - How to find content inspiration outside your niche
10:01 - Five viral hook styles you should be testing
13:13 - Case studies: From 280 followers to 2M+ views
17:16 - Turning research into results — the secret to repeatable virality
24:01 - What to do after you go viral to build long-term momentum
RESOURCES + LINKS
Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).
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29:40
456: The $1M Content Plan: How to Create Content That Attracts Buyers (Not Just Followers)
You’re showing up, posting consistently, and putting real effort into your content — but if it’s not translating into sales, it might be time for a strategy shift.
In this episode, Natalie shares her Million Dollar Content Plan — the exact approach she’s used to generate millions in organic revenue — and shows you how to create content that does more than just get likes. It actually converts.
You’ll learn the four content pillars that turn followers into buyers, how to plan content like a sales funnel, and how to repurpose what you already have so you’re not creating from scratch every day. Plus, she’s breaking down her weekly content calendar and sharing how to build real trust, authority, and momentum online.
If you’re ready to start seeing real results from your content, you’re going to love this one.
TIMESTAMPS
00:00 – Why most entrepreneurs are creating content that doesn’t convert — and how to fix it.
01:15 – The Million Dollar Content Plan: how to post with purpose and drive real sales.
02:02 – The biggest myth keeping people stuck: more content = more money.
03:34 – Content Pillar 1: Authority — how to build trust by showing real results.
06:49 – Content Pillar 2: Connection — why people need to trust you before they’ll buy.
09:02 – Content Pillar 3: Buyer Psychology — how to handle objections before they even come up.
10:44 – Content Pillar 4: Conversion — the posts that actually lead to sales.
12:11 – Turning content into a system: the step-by-step approach that works.
13:51 – Natalie’s weekly content calendar: what to post Monday through Friday to convert.
15:04 – How to get Natalie’s 30-day plug-and-play content plan completely free.
RESOURCES + LINKS
Freedom Fast Track Doors Close Soon! Join here.
Download your free copy of our 30 Days of Content Guide here.
Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).
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19:06
455: The 5 Biggest Lies You’ve Been Told About Making Money Online (And What Actually Works)
There’s a lot of misleading advice about making money online, and much of it sounds great in theory but falls apart in practice.
In this episode, Natalie is breaking down the five biggest lies that might be keeping entrepreneurs stuck — like the idea that passive income means never working again, or that having more offers automatically leads to more revenue.
She’ll tell you exactly why passive income isn’t truly passive, the hidden costs of organic marketing, and why a small but targeted audience can be more profitable than millions of followers. Plus, we’re revealing the four key steps to building a scalable, Freedom-Based Business.
If you’ve been feeling stuck despite doing everything “right,” this episode will show you what actually works.
TIMESTAMPS
00:00 – The biggest reason most entrepreneurs struggle to make money online + it’s not because they aren’t working hard enough.
00:22 – The tempting marketing messages that keep people stuck + why they’re so easy to believe.
00:51 – The five biggest myths about making money online -- and why they aren’t true.
01:16 – Passive income doesn’t mean making money while you sleep. The reality of leveraged income and the systems required to sustain it.
03:13 – More offers don’t mean more money. Why spreading yourself too thin is hurting your revenue and what to do instead.
05:37 – Organic marketing isn’t actually free. The hidden time + resource costs no one talks about.
07:16 – You don’t need millions of followers to make serious money. What actually matters for generating revenue.
09:07 – Making money online isn’t fast or easy. The truth behind overnight success stories.
10:20 – What actually works: the four-part framework for building a scalable, profitable business.
10:38 – Creating a high-converting, irresistible offer that people actually want to buy.
12:08 – Building a simple, high-converting funnel that moves people from “who are you?” to “I’m ready to buy.”
13:59 – Mastering customer acquisition: how to attract consistent leads with organic and paid strategies.
15:17 – Scaling with systems + automation to create and leverage long-term freedom in your business.
RESOURCES + LINKS
🚀Doors Are Now Open to Join Freedom Fast Track.
Get The Funnel Roadmap Mentioned In The Episode Here.
Train AI To Be Your Marketing Team: Free Guide Here.
Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).
Bossbabe is one of the world's largest communities of ambitious women, with over 4.2 million followers and the top online membership for women entrepreneurs. We're passionate about helping you build a Freedom-Based Business™ to make more money + live a lifestyle you love. Every week, the bossbabe podcast brings you the real behind-the-scenes of building a wildly successful, profitable + reliable business, plus tools and strategies to make sales on repeat, grow an audience on social media, + create the life you truly want.
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