Have you ever dreamed of having a mentor with years of success to guide you through your creative business journey?
That’s exactly what you’ll get when you tun...
180: Mastering Meta Ads for Creative Entrepreneurs with Laura Ball
I am so excited to welcome Laura Ball to The Professional Creative, everyone! Laura is an expert in media advertising who has helped clients achieve impressive results through strategic ad campaigns, and she joins me for this conversation to discuss digital advertising, specifically Meta (Facebook) ads, and how they can be leveraged as a powerful tool for creative entrepreneurs to grow their businesses. Join us as Laura shares her background in marketing and communications and how she discovered Facebook advertising through a course by Amy Porterfield (whom, as some of you might recall, I have had on the show before). She explains her passion for results-driven marketing and the ability to target specific audiences, which led her to specialize in helping creative, impact-driven entrepreneurs amplify their reach. Our conversation covers various aspects of running successful ad campaigns, including the evolution of targeting on Meta platforms, the benefits of ongoing ads versus launch-focused campaigns, and the key data points to track for effective decision-making. Laura stresses the need to have a clear strategy in place before launching ads and also provides practical advice for those new to running ads, such as securing your business account, setting up proper tracking, and determining a realistic budget to start with! Laura also shares information about her coaching and ad management services for those interested in working with her directly. Tune in for some incredibly valuable insights and guidance for creative entrepreneurs looking to leverage the power of digital advertising to grow their businesses! 📒 Episode Notes, Links, & Resources 📒 https://www.professionalcreative.com/blog/180 📝 Read the Transcript 📝 Connect with Bonnie: ▸ ONLINE | http://bonniechristine.com ▸ INSTAGRAM | https://instagram.com/bonniechristine ▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple ▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide
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179: My Favorite Things - Holiday Edition
If there is one thing that you know about me, it’s that I absolutely love my favorite things! Every year, I host a Favorite Things Party where my friends and I exchange our beloved finds from the year. It’s a fun way to discover new must-haves and share what we’ve been loving, and it has really become one of my favorite holiday traditions! This year, I thought, “Why not share my personal list of favorite things with you?” I hope that you will join me as I dive into all the goodies that have made my life a little brighter and cozier - from lifestyle must-haves to a couple of game-changing business tools to some perfect gift ideas for the holidays! Whether you are looking for gift inspiration, self-care upgrades, or just want to hear about what’s made my year special, I have you covered, so join me for this fun, festive chat, and don’t forget to tell me YOUR favorite things this year! 📒 Episode Notes, Links, & Resources 📒 https://www.professionalcreative.com/blog/179 📝 Read the Transcript 📝 Connect with Bonnie: ▸ ONLINE | http://bonniechristine.com ▸ INSTAGRAM | https://instagram.com/bonniechristine ▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple ▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide
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178: Come Create With Me
It’s Bonnie Christine here, friends, and in this episode, I am bringing you an episode that just might spark a whole new creative journey for you! Imagine holding something that YOU designed - fabric, gift wrap, or wallpaper - and feeling that thrill of seeing your creativity come to life! I share all about my Start Simple mini-class series, a free, no-experience-required introduction to surface pattern design. Whether you're a seasoned artist or just curious about creative expression, these mini-classes are designed to be a fun, stress-free gateway into this vibrant world! I walk you through the essentials of creating your own patterns, from sketching and scanning found objects to tracing in Adobe Illustrator, and finally, ordering a tangible piece of your artwork. You can choose from fabric, gift wrap, or wallpaper design, and each mini-class is under an hour, making it perfect for busy schedules. Plus, I share tips for creating custom color palettes, building seamless patterns, and avoiding common mistakes when exporting files. You don’t need any fancy skills or even a background in art, just a curiosity to try something new. Also, here’s a little nudge from me: invite a friend, a family member, or your kids to join! Sharing this journey could make it even more fun. These classes are not only a chance to create something beautiful but also an invitation to play and reconnect with your creativity, so if you’re ready to dive into the world of pattern design, head over to bonniechristine.com/startsimple! I can’t wait to see what you create, and, as always, remember, there's room for you! 📒 Episode Notes, Links, & Resources 📒 https://www.professionalcreative.com/blog/178 📝 Read the Transcript 📝 Connect with Bonnie: ▸ ONLINE | http://bonniechristine.com ▸ INSTAGRAM | https://instagram.com/bonniechristine ▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple ▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide
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177: Inside the Mark Makers Mastermind Experience
Welcome back, friends! I am so excited to talk about one of the most transformative programs I offer: the Mark Makers Mastermind! This mastermind is a deeply personal and intentional space that I pour my heart into every year, designed exclusively for creative entrepreneurs ready to make their mark on the world! What even is mastermind, you might ask? In essence, it’s a small, intimate group committed to supporting each other in achieving big dreams. Together, we form a powerful network - 30 creative minds coming together to share insights, hold each other accountable, and inspire personal and professional growth. Please tune in as I walk you through the Mark Makers journey, from our monthly “share calls” to intensive workshops where we connect, strategize, and make breakthroughs. Next year, we will even be traveling to Maine and Texas for two of our workshops - unique settings for unique transformations! This isn’t just about business strategy; it’s a safe, nurturing space where you can bring your whole self, share openly, and connect with people who truly “get it.” You’ll meet incredible entrepreneurs like Cynthia, who achieved her best year in over a decade, and Jenna, who has doubled her revenue every year since joining. Being a Mark Maker means leading with creativity, generosity, and impact, and if that resonates with you, I would so love for you to apply. If you're ready to make 2025 a year of transformation, join us! Applications are open now through November 21st! 📒 Episode Notes, Links, & Resources 📒 https://www.professionalcreative.com/blog/177 📝 Read the Transcript 📝 Connect with Bonnie: ▸ ONLINE | http://bonniechristine.com ▸ INSTAGRAM | https://instagram.com/bonniechristine ▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple ▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide
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176: Decisive Moments: How Hard Choices Shape Creative Success
I hope that you will join me this week as I am discussing the complex art of decision-making, especially when it comes to the tough choices we all face in business and life. Listen in as I share some personal insights into how I approach decisions, from small day-to-day choices to major moves that can change the course of my business. Hear about the challenges that I have faced when deciding to let go of clients, adjust product offerings, or even make tough calls within my team. One of the biggest takeaways from today's episode is how critical it is to make decisions quickly and confidently, and I talk about how indecision can lead to missed opportunities, decreased productivity, and increased stress, especially when you're leading a team, but what happens when the decision is especially hard? I share my own experience with one of the most difficult decisions that I have had to make in recent weeks, and how I have learned to navigate these moments with more clarity. I also walk you through several strategies that I use to make decisions more effectively, from trusting my team’s input to knowing when to delegate and how to keep my focus sharp. These strategies have helped me streamline the process and avoid the pitfalls of decision fatigue, so if you have ever struggled with making big decisions or have found yourself paralyzed by too many options, this episode will help you get unstuck! Tune in to learn how you can make decisions that will propel your business - and your life – forward, and, as always, remember that there's room for you. 📒 Episode Notes, Links, & Resources 📒 https://www.professionalcreative.com/blog/176 📝 Read the Transcript 📝 Connect with Bonnie: ▸ ONLINE | http://bonniechristine.com ▸ INSTAGRAM | https://instagram.com/bonniechristine ▸ START SIMPLE IN SURFACE DESIGN | FREE MINI CLASS | https://www.bonniechristine.com/startsimple ▸ FREE SURFACE DESIGN GUIDE | https://www.bonniechristine.com/guide
Have you ever dreamed of having a mentor with years of success to guide you through your creative business journey?
That’s exactly what you’ll get when you tune into The Professional Creative podcast with your host, Bonnie Christine. With over 13 years of experience as an artist, entrepreneur, educator, and leader, Bonnie brings genuine warmth and actionable advice to your journey as a creative professional.
Tune in each week to get inspired and discover how the days of struggling to succeed as a creative are over.
Each episode is designed to help you GROW no matter what phase of the journey you’re on. From overcoming creative challenges to learning how to promote your work, you’ll learn how to take your passion to the next level and see SUCCESS. If you’re an aspiring professional creative or already on the entrepreneurial journey, you’ll hear about the latest marketing trends, best business practices, and inside tips from a longtime designer—all to help you grow your business like a boss!
Welcome to The Professional Creative podcast.
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