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The Room Podcast

Claudia Laurie and Madison McIlwain
The Room Podcast
Latest episode

137 episodes

  • The Room Podcast

    S14E5: Building the Red Bull for Relaxation with Ben Witte, Founder and CEO of Recess

    14/04/2026 | 40 mins.
    In this episode of The Room Podcast, we sit down with Ben Witte, Founder and CEO of Recess, a consumer wellness brand pioneering a new category of functional beverages designed to help people relax, unwind, and feel better in an increasingly high-stress world. Recess blends ingredients like magnesium, adaptogens, and other functional compounds into beautifully branded drinks that position themselves as the “Red Bull for relaxation.” 

    Before launching Recess, Ben built his career in early-stage startups and hypergrowth companies like AdRoll, where he developed a deep understanding of digital marketing, brand building, and emerging consumer trends.

    In this conversation, Ben shares the core insight behind Recess: that relaxation would define the next major consumer category, driven by rising anxiety, changing alcohol consumption habits, and a cultural shift toward mental wellness. We dive into lessons on identifying non-obvious trends early, building a lifestyle brand in a crowded CPG market, and navigating major challenges like regulatory uncertainty and COVID-driven disruption. Ben also unpacks his philosophy on category creation, why great brands market outcomes instead of ingredients, and how founders should think about fundraising, timing, and long-term vision when building enduring companies.

    We also discuss:

    • How Recess validated product-market fit through user behavior

    • Building a brand-first flywheel using digital and DTC channels

    • Navigating the CBD regulatory crisis and COVID simultaneously

    • Fundraising strategy in capital-intensive categories like beverages

    • The long-term evolution of alcohol moderation and non-alcoholic drinks

    Learn more about Ben on LinkedIn and explore Recess at https://takearecess.com/

    (04:59) Ben Witte’s childhood and early influences

    (05:24) Whether Ben always saw himself becoming a founder

    (06:15) Early career and entry into startups through AdRoll

    (08:36) The aha moment behind starting Recess

    (11:16) Choosing adaptogens and betting on the relaxation trend

    (13:54) Early signs of product-market fit for Recess

    (15:57) Building the initial marketing flywheel and go-to-market strategy

    (18:04) The first investors who backed Recess

    (18:43) Fundraising strategy in a modern CPG environment

    (20:30) A major challenge and unexpected twist in building Recess

    (23:59) Scaling operations and evolving the supply chain

    (34:15) Ben’s favorite Recess products and flavors

    (34:28) What’s next for Recess and Ben personally

    (34:45) Perspective on alcohol moderation and consumer behavior trends

    (35:51) A woman who had a profound impact on Ben’s life and career

    For The Room Podcast in your inbox every week, subscribe to our newsletter.
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    Don't forget to subscribe to our channel on YouTube, Spotify, and Apple Music!

    Brought to you by Rippling and Perkins Coie.

    WX Productions
  • The Room Podcast

    S14E4: Why Usage-Based Billing Is Inevitable with Metronome Co-Founder Scott Woody

    07/04/2026 | 49 mins.
    In this episode of The Room Podcast, we speak with Scott Woody, Co-Founder of Metronome, a platform helping companies implement usage-based billing and modernize how they monetize software.

    Metronome enables businesses to move beyond rigid subscription pricing and instead charge customers based on actual product usage. The platform sits at the core of a new shift in SaaS: pricing that aligns directly with value delivered, rather than seats or static tiers, giving companies more flexibility and better feedback loops on how their products are used. 

    This episode explores how billing and pricing infrastructure are becoming critical levers for modern software companies and why aligning pricing with value will define the next generation of SaaS businesses.

    Before founding Metronome, Scott founded Foundry (later acquired by Dropbox) and went on to spend six years at Dropbox leading engineering teams, where he helped scale monetization systems from $200M to over $1B in revenue. His experience operating at scale deeply informed how he approached building billing infrastructure from the ground up.

    In this conversation, Scott shares the core insight behind Metronome: pricing is one of the most important yet underbuilt parts of software, and usage-based billing unlocks a more accurate reflection of customer value. He also reflects on early founder lessons, recognizing product-market fit, and why solving “unsexy” problems can lead to the biggest opportunities.

    We also discuss:

    • Lessons from building and shutting down his first startup, Foundry

    • Scaling monetization systems inside Dropbox during hypergrowth

    • Why usage-based pricing is more aligned with long-term customer value

    • Early signals of product-market fit and how to recognize them

    • Building trust and reliability in core infrastructure products

    • Navigating the acquisition of Metronome by Stripe

    Learn more about Scott on LinkedIn and explore Metronome at https://metronome.com/

    (04:50) Scott’s childhood and how it shaped his worldview

    (06:11) Did Scott always think he would become a founder?

    (07:15) The founding of Foundry and lessons from his first startup

    (09:29) Lessons from scaling monetization at Dropbox

    (12:37) The core insight behind Metronome and usage-based billing

    (15:43) Surprising ways customers used Metronome early on

    (18:55) The first customer that signaled product-market fit

    (21:27) The first investor who backed Metronome

    (23:48) A time during the founder journey when things didn’t go as planned 

    (30:32) Building trust and reliability in billing infrastructure

    (41:15) Navigating the Stripe acquisition and transition

    (43:26) What Scott is most excited about for the future of usage-based billing

    (44:49) A woman who had a profound impact on Scott’s life and career

    For The Room Podcast in your inbox every week, subscribe to our newsletter.
    Follow us on Instagram 
    Follow us on TikTok 
    Check out our guide to podcasting here! 

    Don't forget to subscribe to our channel on YouTube, Spotify, and Apple Music!

    Brought to you by Rippling and Perkins Coie.

    WX Productions
  • The Room Podcast

    S14E3: Ryan Daniels, Founder & CEO of Crosby, on Legal Services in the Age of AI

    31/03/2026 | 44 mins.
    In this episode of The Room Podcast, we speak with Ryan Daniels, Founder and CEO of Crosby, an AI-first law firm rethinking how legal work gets delivered. Crosby combines AI systems with human legal expertise to provide faster, more transparent, and more scalable legal services, moving away from traditional billable hours toward outcome-driven work.

    Crosby is part of a broader shift in professional services, where AI is not just augmenting workflows but fundamentally reshaping how services are delivered. Instead of selling tools to lawyers, Crosby operates as a full-stack legal provider, meeting customers where trust already exists while embedding AI into the core of legal execution.

    In this conversation, Ryan shares the core insight behind Crosby: legal work is only partially about legal expertise, and largely about understanding business context, speed, and responsiveness. AI enables a shift where repetitive work is automated, allowing lawyers to focus on high-judgment decisions that actually impact outcomes.

    We also discuss:

    • Why selling tools to lawyers wasn’t enough and the importance of building a full-stack service

    • The broken incentives behind billable hours and how Crosby rethinks pricing

    • How trust plays a central role in legal services and in adopting new technology

    • The concept of “taste” in AI and maintaining high-quality outputs in critical workflows

    • The future role of lawyers as AI handles more of the repetitive work

    • Lessons from early customer behavior and product iteration

    • The mindset required to build in a rapidly evolving AI landscape

    This episode explores how AI is transforming professional services and why the next generation of legal companies will be built around integrated systems, speed, and aligned incentives rather than legacy workflows.

    Learn more about Ryan on LinkedIn and Crosby at their company website.

    (04:14) Crosby’s exciting news!

    (06:31) Ryan’s childhood and how it shaped his worldview

    (07:22) Growing up in a legal household

    (08:47) Whether Ryan always saw himself becoming a founder

    (10:02) Early career decisions from law into startups

    (11:51) The moment Ryan decided to build Crosby full time

    (12:00) The insight that selling tools to lawyers wasn’t enough

    (14:53) Rethinking legal pricing beyond billable hours

    (17:35) Early customer behavior and unexpected product usage

    (22:11) Dividing responsibilities with his co-founder

    (22:35) How Ryan’s legal background informs product development

    (26:33) The first investor who backed Crosby

    (32:43) Maintaining high taste in AI-driven legal work

    (34:46) Pareto efficiency in AI-powered legal negotiations

    (41:06) Personal growth as a founder and CEO

    (42:11) A woman who had a profound impact on Ryan’s life and career

    For The Room Podcast in your inbox every week, subscribe to our newsletter.
    Follow us on Instagram 
    Follow us on TikTok 
    Check out our guide to podcasting here! 

    Don't forget to subscribe to our channel on YouTube, Spotify, and Apple Music!

    Brought to you by Rippling and Perkins Coie.

    WX Productions
  • The Room Podcast

    S14E2: Alex Halliday, Founder of AirOps, on Content Engineering and the AI Marketing Stack

    24/03/2026 | 50 mins.
    In this episode of The Room Podcast, we speak with Alex Halliday, founder and CEO of AirOps, a platform helping companies build AI-powered content workflows and automate complex marketing operations.

    AirOps enables marketing and growth teams to orchestrate large-scale content generation using structured workflows, AI models, data integrations, and human-in-the-loop systems. The platform is part of a new category emerging in the AI ecosystem: the AI marketing stack, where companies move beyond simple prompt-based tools and instead build repeatable systems for producing high-quality content.

    Before founding AirOps, Alex built viral fan websites as a teenager and later founded SocialGo, eventually becoming the youngest CEO of a publicly traded company in the UK. His career has spanned early internet startups, hypergrowth technology companies, and now the modern AI platform landscape.

    In this conversation, Alex shares the core insight behind AirOps: great AI-generated content requires content engineering, meaning multi-step workflows that combine models, structured data, and human review rather than relying on a single prompt.

    We also discuss:

    • Alex’s early experience building viral websites and the origin of SocialGo

    • Lessons from becoming one of the youngest public-company CEOs in the UK

    • The importance of learning velocity as a competitive advantage for startups

    • Why the gap between AI-generated text and publishable content is larger than most teams realize

    • The concept of content engineering and why structured AI workflows matter

    • How AirOps discovered its initial product-market fit with marketing teams

    • Advice for founders raising venture capital in the AI startup environment

    • Why early-stage startups should focus obsessively on a narrow user segment

    • The emotional discipline required to navigate the founder journey

    This episode explores how AI is reshaping marketing infrastructure and why the next generation of software companies will be built around AI workflows, automation, and operational systems, not just models.

    Learn more about Alex Halliday on Linkedin and AirOps at https://www.airops.com/

    (05:03) Introduction and overview of AirOps

    (05:13) Alex Halliday’s childhood and early internet projects

    (05:54) Did Alex always think he would become a founder?

    (06:54) The viral fan website projects that led to SocialGo

    (08:09) Becoming the youngest CEO of a publicly traded company in the UK

    (10:15) Transitioning from SocialGo to product leadership and founding AirOps

    (13:36) Lessons learned operating inside hypergrowth companies

    (14:52) The original insight behind AirOps and the pivot to AI content workflows

    (18:36) What “content engineering” means and why AI content requires multi-step workflows

    (21:13) Interesting and unexpected use cases customers are building with AirOps

    (23:00) The first investor who backed AirOps

    (25:05) Fundraising advice for founders raising capital in the AI era

    (28:51) A founder moment where things did not go as planned

    (31:57) How to compete with other SEO platforms

    (40:14) How AirOps thinks about integrations and building an AI agent ecosystem

    (44:28) What’s next for AirOps

    (46:00) Personal growth as a founder and CEO, of their fourth company

    (47:20) A woman who had a profound impact on Alex’s life and career

    For The Room Podcast in your inbox every week, subscribe to our newsletter.
    Follow us on Instagram 
    Follow us on TikTok 
    Check out our guide to podcasting here! 

    Don't forget to subscribe to our channel on YouTube, Spotify, and Apple Music!

    Brought to you by Rippling and Perkins Coie.

    WX Productions
  • The Room Podcast

    S14E1: Nirav Tolia, Nextdoor CEO, on Building Community Platforms, Product-Market Fit, and the Future of AI in Local Networks

    17/03/2026 | 1h 9 mins.
    In this season opener of The Room Podcast, we speak with Nirav Tolia, the co-founder and CEO of Nextdoor, the neighborhood network designed to connect verified neighbors and strengthen local communities.

    Nirav shares and refelcts the story behind building Nextdoor, one of the world’s largest hyperlocal social platforms, and reflects on the lessons he has learned scaling a product designed around real-world communities.

    Before founding Nextdoor, Nirav was one of the first 100 employees at Yahoo, where he witnessed the rise of the early consumer internet and the power of network effects. He later co-founded Round Zero, an early startup studio that helped shape his thinking about entrepreneurship and product development.

    In this conversation, Nirav discusses:

    • Growing up in Odessa, Texas, as the child of Indian immigrant physicians, and how those experiences shaped his understanding of belonging and community

    • Why he never planned to become a founder and how failure at Stanford University helped him find his strengths

    • The early days of Yahoo and how the dot-com era influenced his entrepreneurial path

    • The founding story behind Nextdoor and the challenge of building a platform designed for neighborhoods rather than global networks

    • How founders can identify product-market fit, including his framework of building a “painkiller vs. vitamin” product

    • The responsibility technology companies have when platforms surface bias, trust, and safety challenges

    • Why Nextdoor prioritizes quality of interactions over pure scale and engagement metrics

    • How Nirav thinks about the role of artificial intelligence in local communities, and why he believes AI should act as an advisor rather than a driver

    Learn more about Nirav Tolia on LinkedIn and explore Nextdoor at nextdoor.com.

    (03:51) Growing up in Odessa, Texas, and how early experiences shaped Nirav’s worldview

    (07:31) Why Nirav never planned to become a startup founder

    (09:51) Transitioning from pre-med to an English major at Stanford

    (12:41) Lessons from failure and discovering personal strengths

    (15:51) Joining Yahoo as one of its earliest employees during the dot-com era

    (18:01) How the early internet shaped Nirav’s view of network effects

    (20:51) Why Nirav left Yahoo at its peak to pursue entrepreneurship

    (22:21) The story behind Round Zero and how it prepared him to build companies

    (22:51) The founding story of Nextdoor and the opportunity in hyperlocal networks

    (25:21) How founders know when to pivot versus persevere

    (29:51) Identifying product-market fit and early signals of traction

    (34:25) The “painkiller vs. vitamin” framework for product strategy

    (36:25) Trust, safety, and moderation challenges in community platforms

    (37:55) Lessons from addressing racial profiling and bias on Nextdoor

    (40:25) How technology can help people become better neighbors

    (48:55) Why Nextdoor prioritizes quality interactions over traditional network effects

    (49:55) Nirav’s perspective on artificial intelligence and community platforms

    (1:00:25) A woman who had a profound impact on Nirav’s life and career

    For The Room Podcast in your inbox every week, subscribe to our newsletter.
    Follow us on Instagram 
    Follow us on TikTok 
    Check out our guide to podcasting here! 

    Don't forget to subscribe to our channel on YouTube, Spotify, and Apple Music!

    Brought to you by Rippling and Perkins Coie.

    WX Productions

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About The Room Podcast

Welcome to the Room. A series interviewing your favorite tech founders and funders. Our guests were in the room where it happened and they’re sharing their stories.
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