Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To hel...
Ep 34: Microsoft Copilot: A Marketer's Best AI Friend
Send us a textHave you noticed how much time you spend writing content briefs, crafting social media posts, or analysing marketing data? What if there was an AI assistant already built into the tools you use everyday that could transform your workflow?Today's episode is all about why Microsoft Copilot is quickly becoming a marketer's best AI friend.What is it? What makes it particularly valuable for marketers?Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 33: Revenue’s AI Transformation Driving Compliance & Efficiency
Send us a textIreland’s Revenue Commissioners are using AI to improve compliance, streamline services, and ensure every euro is accounted for. In a system where accuracy and trust are critical, AI is helping to reduce errors, detect non-compliance, and make tax administration more efficient than ever. When I listened to an interview with John Barron, Assistant Secretary and CIO of the Revenue Commissioners, to discuss how Revenue is leading digital transformation in Ireland’s public sector, I knew I wanted to share my takeaways on this podcast.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 32: My Favourite AI Video Tool
Send us a textIn a world where TikTok is king, Instagram prioritises Reels, YouTube has Shorts, LinkedIn and X have introduced video feeds on mobile, and even Google now features a dedicated "Short Videos" tab in search results, one thing is clear: short-form video isn't just trending—it's essential for digital survival. But who has time to create all this content?Today's episode is all about AI for video editing and why Opus Clips has become my secret weapon in the short-form video revolution.If you're a marketer or content creator struggling to keep up with the demand for video content, Opus Clips is a game-changer. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 31: AI For Bad - The Dangers of Deep Fakes
Send us a textImagine waking up to find a video of yourself saying things you never said, endorsing products you've never used, or making statements that could destroy your reputation—all created by AI without your knowledge or consent. While AI offers creative possibilities, it also presents major ethical concerns. Imagine your CEO delivering a fake video statement, or your brand being falsely associated with content you never approved. Irish MEP Maria Walsh, who has been leading efforts to combat deepfakes at a European level, and a victim of deepfakes herself, recently spoke out about her proposals to criminalise AI for bad. According to Deeptrace Labs, the number of deepfake videos online doubled in just seven months last year, with 96% being pornographic content. But increasingly, we're seeing deepfakes targeting businesses and brands.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 30: Long Listen with Dr Susan Leavy
Send us a textIn this episode, we dive into the evolving world of artificial intelligence with Dr Susan Leavy, a lecturer at University College Dublin and a researcher with the Insight Centre for Data Analytics. As one of Ireland’s nominees on the Global Partnership for AI and a member of the newly formed AI Advisory Council, Susan shares her insights on the rapid acceleration of AI, the challenges of governance, and the role of ethics in shaping responsible AI use.We explore the impact of AI on the workforce, the risks of over-reliance on technology, and the importance of education in mitigating those risks. Is AI really taking our jobs? How can we ensure AI serves society without compromising fundamental rights? Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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