Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To hel...
Ep 46: UK Government Plans to Replace Civil Servants with AI
Send us a text“If we push forward with digital reform of government, and we are going to do that, we can make massive savings, £45bn in efficiency. And AI is a golden opportunity for efficiency."These are the words of UK Prime Minister Sir Keir Starmer as he unveiled the UK Government’s ambitious plans for AI. The goal? To transform the civil service by increasing efficiency and modernising public services.In this episode, I break down the key initiatives:AI and tech teams will be sent into every government department to improve public services.2,000 tech apprentices will be recruited by 2030 through a new programme called TechTrack.One in 10 civil servants is expected to work in tech and digital roles within five years.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 45: How to Write an AI Use Policy for Marketing
Send us a textLet’s face it – AI is already in your comms toolkit. Shadow AI is a reality, where staff are using it behind their bosses’ back. So whether you’ve formalised it or not, you’re lagging behind, without a policy.An AI Use Policy protects your team, builds public trust, and ensures compliance. It sets the standard for how AI can be used and who is accountable.So if you’re in government or the public sector – or frankly, any organisation – it’s time to stop dabbling and start documenting.In today's episode, I share why I believe AI testing should start in marketing and communications teams.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 44: Introducing Manus AI
Send us a textAnother day, another AI tool. Say hello to Manus AI! (Shoutout to all the Irish Manus’ out there who now have an AI Agent named after them!) Manus AI is an autonomous AI agent developed by the Chinese startup Monica. Launched in March 2025, it is designed to bridge the gap between human intent and execution by independently planning, executing, and delivering results for various tasks.It is my friends, a step above ChatGPT who completes one task at a time. Manus, meanwhile is a super-duper multi-tasker!Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 43: Six AI Trends in Ireland
Send us a textAI adoption in Ireland is growing fast – it’s up from 49% to 91% in just one year, according to a new report from Microsoft and Trinity College Dublin. While big companies are leading the way, many SMEs and public sector organisations are still figuring out how to make it work in practice. So what does AI adoption actually look like on the ground in Ireland – and where are the real opportunities?Tune in to find out how Irish people and organisations are adapting to AI. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 42: Long Listen with Maria Walsh MEP
Send us a textWhat if a fake image of you spread online — and no one could stop it? In this episode, I sit down with Maria Walsh, Member of the European Parliament (MEP) for Midlands North West in Ireland, to discuss the rise of deepfakes — and her fight to change that.Maria shares her personal experience of being targeted by deepfake content and explains how she’s pushing for tougher laws, both at EU and Irish levels, to protect victims — especially women and young girls, who make up 99% of those affected.Tune in to learn why this issue matters now more than ever — and what we can do about it.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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