Ep 404: How To Build AI Confidence in Your Organisation
03/06/2026 | 5 mins.
Send us Fan Mail Your AI strategy is only as strong as your team's confidence to use it. In this episode, I walk through the five stages of AI adoption - from awareness through to strategic - and the specific risk lurking at each one. Confidence isn't something that just happens. It's a leadership outcome you build deliberately, the same way you'd build any other capability. Key takeaways: - The five stages: awareness, exposure, application, integration, strategic - each with its own trap, from panic-buying tools to complacency at the top. - Move the team one stage at a time. Audit where each person sits, lift the bottom up first, champion the most curious. - The danger zone is application without governance - that's where shadow AI use creeps in. - Confidence is a leadership outcome. Make learning continuous and celebrate visible wins. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 403: Where AI Creates Value
02/06/2026 | 9 mins.
Send us Fan Mail This is not an AI strategy, asking what AI tool we should use in our organisation? Instead, start asking what AI can do and start asking where your organisation is losing time, energy, and value. In this episode, I run the four-area scan - productivity, content, insight, service - and explain why the winning move is to pick where the pain is greatest, not where the tech is shiniest. I also break down the four mistakes nearly every organisation makes, from tools-first thinking to pilot purgatory. Watch the full webinar replay here: https://webinarkit.com/replay/6a197f3a80561b683414ca48 Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 402: My AI Strategy Framework
01/06/2026 | 7 mins.
Send us Fan Mail Most organisations are buying AI tools before they've decided what they're trying to fix. In this episode, I walk through the three-part framework that underpins any AI strategy that holds up in practice: Know AI, Use AI, Govern AI. Watch the full webinar replay here: https://webinarkit.com/replay/6a197f3a80561b683414ca48 Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 401: The Human Side of AI Video with Thady Kavanagh
30/05/2026 | 37 mins.
Send us Fan Mail Can artificial intelligence make video production faster, smarter, and more creative without sacrificing authenticity? In this long listen episode, I sit down with video producer and storyteller Thady Kavanagh to explore how AI is transforming video workflows while keeping people, trust, and storytelling at the centre. Thady shares how he uses AI tools to streamline time-consuming tasks such as transcription, subtitling, content organisation, and editing preparation, allowing him to focus more on the creative decisions that matter. Connect with Thady: linkedin.com/in/thadykavanagh https://www.thadykavanagh.com/ Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Ep 400: I Failed Maths. Now I Build With AI
29/05/2026 | 9 mins.
Send us Fan Mail I failed maths in my Junior Cert, yet today I build with and teach artificial intelligence for a living. In Episode 400 of AI SIX, I explain why AI is not about coding genius or having a technical brain, it’s about communication, creativity, and understanding patterns. I break down how tools like ChatGPT actually work, why AI won’t replace people who embrace it, and how professionals can become frontrunners in the AI Age by combining human expertise with AI skills. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
Introducing the AI SIX Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI SIX Podcast?The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.