Send us a textIf you're a marketer trying to wrap your head around AI, you're not alone. At every workshop I run, with public sector teams, radio professionals, leaders, or freelance marketers, mostly the same questions come up. What tools should I use? Will AI take my job? How do I keep my voice? In this solo long-listen episode of AI SIX, I’m answering the most common questions clients ask me about AI in my workshops and when writing AI-powered digital marketing strategies.I truly believe there’s a mindset shift required before we dive into practicing and applying AI across our businesses and organisations. Thinking critically about where the value is and also discovering how we can test, implement, and scale. This is transformation in practice, and with change comes questions, push-back, fear, and hesitation. So let me help demystify AI in this episode.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 131: How to Embrace AI & Remain Yourself
Send us a textAI isn’t here to replace you, it’s here to amplify you.Inspired by Sam Altman’s insight at the World Economic Forum, I explore how AI can become your superpower without losing your authenticity.From automating the mundane to unlocking new creative potential, AI can help you do what you’ve always wanted to do, but better. This episode will guide you in embracing AI intentionally, using it as a tool to enhance your skills, values, and unique voice while navigating an AI-first world.Tune in and discover how to thrive with AI without losing yourself.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 130: Build AI Agents with Google
Send us a textImagine building your own AI agent that reads your emails, updates your CRM, drafts reports, or runs research for you—without writing a single line of code.In this episode, I break down how Google’s new Gemini-powered AI Agent Builder is making advanced automation accessible to everyone. From automating daily workflows to creating multi-agent systems that talk to each other, Google’s no-code tools let you build, test, and deploy AI agents in minutes.This isn’t just another tech update—it’s a real opportunity for marketers, creators, and business owners to save time, scale operations, and experiment with AI practically.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 129: ElevenLabs Voice Assistant 11ai
Send us a textMove over Siri and Alexa. ElevenLabs’ new 11ai voice assistant isn’t here to set timers; it’s here to get real work done.In this episode, I explore how 11ai can plan your day, update project tools, conduct research, and triage issues—all by voice. With 5,000+ voices, multilingual support, and blazing-fast responses, 11ai is redefining what a voice assistant can be.Is this the future of productivity? And what does it mean for marketers, creators, and knowledge workers navigating the AI era?Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 128: Meta Wins AI Copyright Case
Send us a textCan AI companies legally train on books and articles without asking permission? A new US court ruling just gave us a big clue.In this episode, I break down Kadrey v. Meta, the lawsuit where 13 authors claimed Meta used their books without consent to train AI—and lost.What does this mean for creators, marketers, and publishers? Is AI training “fair use,” or is it copyright infringement? And how does this ruling compare with Europe’s stricter rules?Listen in to understand what this ruling means for your content and the future of AI training.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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