Cameron Hanes - Keep Hammering Collective

Join us for a new Sh*t Talkers Weekly podcast episode where we discuss James’ First Buck at Cactus Jack Ranch and Cam’s own epic Cactus Jack harvest, complete with horseback adventures and memories of Cam’s grandpa. They’ll discuss the Treadmill Blackout Challenge from Matt Renz, a spotlight on the Lift. Run. Shoot. training app for those grinding in the gym, on the trail, and at the range, current social media trends and more!

Follow along:

Instagram: https://www.instagram.com/cameronrhanes

Twitter: https://twitter.com/cameronhanes

Facebook: https://www.facebook.com/camhanes/

Website: https://www.cameronhanes.com

Timestamps:

00:00:00 – James’ First Buck - Cactus Jack Coal Buck

00:07:22 – Cam’s Cactus Jack Buck, Horse Back Riding, & Cam’s Grandpa

00:11:30 – Treadmill Blackout Challenge - Matt Rens

00:12:55 – Grab Your Ankles

00:13:55 – Lift. Run. Shoot. Training App

00:15:06 – Social Media Trends: the GOAT, 10 Year Glow-Ups, and Power Slaps

00:22:16 – Trainers That Use AI Reviews

00:26:07 – Fernando Mendoza’s UNREAL Touchdown Run

00:27:48 – Haters Gonna Hate: Jeremy Miller

00:32:34 – Upcoming Guests: Jayson Hopper, Rachel Entrekin, and Savannah

00:36:53 – Chris Brackett: Redemption Story

00:40:54 – Final Thoughts & Quote of the Week

Thank you to our sponsors:

Wild Alaskan Company: https://wildalaskancompany.com/cameron use code CAMERON for $35 off your first box

Ketone IQ: https://www.ketone.com/Cam use code CAM for 30% off your first subscription

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 10% your order

Sig Sauer: https://www.sigsauer.com/ use code CAM10 for 10% off optics

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

LMNT: Visit https://drinklmnt.com/cam for a free sample pack with any purchase

Jeff Browning - nicknamed "Bronco Billy" (or simply "Bronco"), is a highly accomplished American ultramarathon runner and endurance coach. He's widely regarded as one of the most successful and consistent ultrarunners, particularly in mountainous and extreme terrain races.

Join us for a conversation about Jeff’s remarkable 26-year career in ultramarathons, sharing insights into the evolution of coaching and performance in the sport, his deep passion for ultra running, adventure, and storytelling.

Jeff discusses the unique camaraderie and connections formed while competing against fellow runners, his take on the Lift. Run. Shoot. experience, footwear choices, training, and more!

Follow along:

Instagram: https://www.instagram.com/cameronrhanes 

Twitter: https://twitter.com/cameronhanes 

Facebook: https://www.facebook.com/camhanes/ 

Website: https://www.cameronhanes.com 

Follow Jeff:

https://www.instagram.com/gobroncobilly/ 

Timestamps:

00:00:00 – 26 Years of Running Ultra Marathons

00:06:32 – How Coaching Has Evolved & the History of Performance

00:13:05 – A Love for Ultra Running, Adventure, and Storytelling

00:18:12 – An Epic Storm at Hard Rock

00:26:39 – Sharing a Connection While Running with Competitors

00:29:18 – Jeff’s Thoughts on the Lift. Run. Shoot. Experience

00:37:08 – Max Jolliffe and Ian Sharman

00:41:07 – Partnering with Sponsors, Marketing, & Branding “Bronco Billy’

00:51:35 – Footwear Sponsors, the Ultimate Running Shoe, & Working with KEEN

01:01:10 – What the Perfect Running Shoe Looks like to Jeff (Fit, Color, Boas, Laces, Etc)

01:06:17 – Making it as a Full Time Pro Runner & Having a Personality

01:14:16 – Diversity in the Sport (Woman Racers and Filmmaking)

01:17:00 – Conversation, Muscle for Longevity, and Mobility Training

01:32:46 – Jeff’s Ultra Running Mentors

01:38:26 – Up & Coming Racers: Hans Troyer and Rachel Entrekin

01:40:17 – Creating Iconic Ultra Running Films & the Film “The Chase”

01:50:59 – Giving Back Through Storytelling

01:54:20 – QA: F**k, Marry Kill: Western States, Hard Rock, UTMB

01:56:10 – QA: Is a 50K a Real Ultra Race?

01:58:08 – QA: A Race Against Kilian Korth at Cocodona

01:59:06 – QA: How do you Blend the Dirtbag Mentality with New Science?

02:02:01 – QA: What’s Ultra Running’s “Free Solo” Film?

02:05:09 – QA: How Can We Make People Who Don’t Run Truly get What Running Ultra Marathons Really Is Like?

02:08:23 – Final Thoughts

Thank you to our sponsors:

LMNT: Visit https://drinklmnt.com/cam for a free sample pack with any purchase

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order

Ketone IQ: https://www.ketone.com/Cam use code CAM for 30% off your first subscription

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

Montana Knife Company: https://www.montanaknifecompany.com/ Use code CAM for 10% off 

MTN OPS Supplements: https://mtnops.com/ Use code KEEPHAMMERING for 20% off

Truett Hanes: the hybrid athlete known for world-record pull-ups, sub-2:30 marathons (and running them in jeans) joins the podcast to dive deep into his audacious “Olympic Trials or Die Tryin’” journey. Aiming to drop from ~2:29 to the elite 2:16 qualifying time for the U.S. Olympic Marathon Trials, Truett opens up about the relentless mindset fueling his training, the mix of hype and hate from followers, and learning to reinvent yourself amid support and criticism.

Cam and Truett talk about gatekeeping in running, family/friend support, and the beautiful agony of purposeful suffering - drawing inspiration from explorer Tom Hunt's quest to the South Pole. Truett shares his thoughts on chasing purpose, thoughts on hiring a coach, and assigning real meaning to big goals.

Follow along:

Instagram: https://www.instagram.com/cameronrhanes 

Twitter: https://twitter.com/cameronhanes 

Facebook: https://www.facebook.com/camhanes/ 

Website: https://www.cameronhanes.com 

Follow Truett:

https://www.instagram.com/just_truett/ 

Timestamps:

00:00:00 – Olympic Trials or Die Tryin’

00:08:35 – Truett’s Mindset During Training

00:20:04 – Support & Criticism from Truett’s Followers

00:26:42 – Mitch Ammons, Jelly Roll, and Reinventing Yourself

00:35:24 – Side Quest Training, Gate-Keeping, and Support from Family & Friends

00:45:00 – The Beautiful Pursuit of Suffering: Tom Hunt & the Quest to the South Pole

00:53:28 – Chasing the Feeling of Being Alive (A Sense of Purpose)

00:59:15 – Truett’s Pace: Holding a 05:10 Pace

01:05:12 – Thoughts About Hiring a Coach

01:09:50 – Having the Time vs Making the Time to Train

01:14:36 – Assigning Meaning to Your Goals

01:19:28 – “Better a live donkey than a dead lion.” - Ernest Shackleton

01:23:09 – Haters & Seeing Other Succeed: Being Honest with Yourself

01:26:15 – QA: Will Truett Ever Consider Hiring a Coach?

01:31:13 – QA: F**k, Marry, Kill: 2Pac, Suicide Boys, Mobb Deep

Thank you to our sponsors:

Ketone IQ: https://www.ketone.com/Cam use code CAM for 30% off your first subscription

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order

Sig Sauer: https://www.sigsauer.com/ use code CAM10 for 10% off optics

Hoyt: http://bit.ly/3Zdamyv use code CAM for 10% off

Montana Knife Company: https://www.montanaknifecompany.com/ Use code CAM for 10% off

Join us for a new Sh*t Talkers Weekly podcast episode. Cam and James kick it off with the all NEW Sh*t Talkers Weekly merch drops, then into hot topics: breaking down the Tim Walz and Somalian fraud mess shaking Minnesota politics, addressing the heated debate over certain loaded words online, archery industry drama surrounding Speed Bows, and spotlights exciting updates like the Lift.Run.Shoot. Challenge.

Things get deeper with candid discussion on childhood trauma, a powerful shoutout to the incredible strength of women, and closing final thoughts to keep you fired up.

Follow along:

Instagram: https://www.instagram.com/cameronrhanes

Twitter: https://twitter.com/cameronhanes

Facebook: https://www.facebook.com/camhanes/

Website: https://www.cameronhanes.com

Timestamps:

00:00:00 – Intro: It’s All Love & New Merch

00:06:14 – Tim Walz and the Somalian Fraud Problem

00:10:20 – Address the Use of the Word Re***d

00:15:21 – “Porcelain Diamond Cut”

00:19:13 – Tax Fraud and Capitalism 

00:27:22 – Marty Supreme & Timothée Chalamet

00:30:17 – Controversy with Speed Bows

00:35:10 – Address Comments About MeatEater

00:37:00 – Lift.Run.Shoot. Challenge App

00:39:15 – Childhood Trauma Controversy

00:46:20 – The Strength of Women

00:48:56 – Final Thoughts

Thank you to our sponsors:

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

Hoyt: http://bit.ly/3Zdamyv use code CAM for 10% off

LMNT: Visit https://drinklmnt.com/cam for a free sample pack with any purchase

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order

Sig Sauer: https://www.sigsauer.com/ use code CAM10 for 10% off optics

Montana Knife Company: https://www.montanaknifecompany.com/ Use code CAM for 10% off

Greg Poole - a prominent figure in the archery and bowhunting community, best known as the founder, owner, and host of BowJunky Media.

Greg’s a longtime professional archer who has competed at high levels for many years. Beyond competing, he's an industry insider with deep experience working in (and continuing to engage with) the archery world, covering everything from equipment, competitive shooting formats (like 3D, target, and field archery), to bowhunting ethics, gear optimization, and the business side of the sport.

Join Cam and Greg for a deep dive into the world of competitive archery, bowhunting, modern hunting industry in 2026, controversy surrounding “speed bows”, up-and-coming names in the industry and more!

Follow along:

Instagram: https://www.instagram.com/cameronrhanes 

Twitter: https://twitter.com/cameronhanes 

Facebook: https://www.facebook.com/camhanes/ 

Website: https://www.cameronhanes.com 

Follow Greg:

https://www.instagram.com/biggregpoole/ 

Timestamps:

00:00:00 – Controversy on the Internet About “Speed Bows”

00:07:31 – Everything Matters: Variables in Bowhunting, Speed, and Energy in Bow

00:18:36 – Hinge vs Thumb Button Releases

00:27:19 – Big Bucks, Trail Cameras, and Paying for Opportunity & Time

00:36:56 – Competition & What it Takes to Be the “Best Bowhunter” in 2026

00:46:59 – The Pinnacle of the Hunting Industry: Your Own Television Show

00:55:58 – Winning vs Competing, Social Media, Sponsors, and Marketing Yourself

01:06:09 – Testing & Optimizing Equipment and the Marketing Game

01:23:21 – Community Aspect in Bowhunting (Crossbows & Recreation)

01:30:34 – ATA (Archery Trade Association Show)

01:35:26 – Black Rifle Coffee, Evan Hafer, and Cutoffs

01:38:52 – Up-and-Coming Hunters, “Character Burnout”, and Bad Hunting Marketing

01:52:55 – Controversy with The Bowmar’s Hunting Strategies

02:06:56 – Not all Publicity is Good Publicity: Setting a Good Example  

02:22:19 – The Value of Professional Bowhunters & Earning a Name in the Industry

02:49:41 – Competition from Hot Girl Hunters

02:55:24 – Continuing to Evolve to Hold Value and Credibility

03:06:51 – QA: F**k, Marry, Kill: Fast Bow Speed, Light Arrow Weight, Short Brace Weight

03:09:28 – QA: How Important is it for New Archers to Absorb the History of Hunting

03:13:29 – QA: Greg’s Calorie Count in the Backcountry 

03:18:27 – Final Thoughts

Thank you to our sponsors:

Montana Knife Company: https://www.montanaknifecompany.com/ Use code CAM for 10% off 

Black Rifle Coffee: https://www.blackriflecoffee.com/ Use code KEEPHAMMERING for 20% your first order

Wild Alaskan: https://wildalaskancompany.com/cameron use code CAMERON for $35 off your first box

Grizzly Coolers: https://www.grizzlycoolers.com/ use code KEEPHAMMERING for 20% off

MTN OPS Supplements: https://mtnops.com/ Use code KEEPHAMMERING for 20% off

Hoyt: http://bit.ly/3Zdamyv use code CAM for 10% off