Russ is in Tokyo, a history of cereal advertising and the Apple x Jane Goodall spot. See omnystudio.com/listener for privacy information.
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49:35
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49:35
Social media ban; 'This campaign has me worried'
Russ & Freddie look at the social media ban, an 'utterly glorious' ad from The Ordinary & why the beauty industry is a fabrication people are happy to go along with.See omnystudio.com/listener for privacy information.
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47:30
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47:30
De Beers campaign has 'missed the mark'; 7-Eleven nails it
Russ & Freddie discuss De Beers' latest diamond campaign, 7-Eleven as a portrait of modern life and what people are actually looking at on TikTok. See omnystudio.com/listener for privacy information.
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49:58
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49:58
ChatGPT's latest campaign & 'Va Va Voom' comeback
Russ & Freddie review ChatGPT'S most recent campaign, try to decipher Telstra's new billboards and explain why Renault is Renault is trying to bring back the 'Va Va Voom'. Get in touch with Russ & Freddie via Instagram or LinkedInSee omnystudio.com/listener for privacy information.
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44:30
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44:30
Why 'brand purpose' doesn't really matter
Defending simplicity, fun business names, advertising the upside of AI & why we think brand purpose is important (but it’s actually not). See omnystudio.com/listener for privacy information.
Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
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