Marketing ATM

We're talking all things creators and talent in today's episode because my fabulous friend Anna Porter is on the show! From Victoria's Secret's 2026 show, to B2B celebrity endorsements, equity stakes and granola - we've got you covered with some cool marketing ideas.
Resources mentioned in this episode:
Upfluence
MediaMatch
Monday.com
Fuchsia Shaw
Pipin Food
Kim Cattrall x Meltwater
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What happens when an Asian Dad character is tasked in growing an app? Or, if you sprint 90 content experiments with a jarring hook? I'm joined by the fabulous Viv Conway of Girls Get Off to chat through a bunch of marketing genius - especially organic content as a funnel.
Mentioned in this epiosde:
Cluely x RemyZeee
Hommey Dare to Entertain
COPINI Beauty
Budgy Smuggler
Dispute Buddy
Unicorn Cart
Get A Grip
Claude Code
La Mi Wi - (for the frill seekers!)
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I'm joined by my brilliant friend Bonnie Borland to talk about the new Instagram algorithm, how Kylie Minogue is everywhere right now and how brands like Breville & Maison Balzac have mastered the residency collab. We talk about cool PR boxes, Ai campaigns that had me at hello AND how to change the perception of your brand in market, too. This one is very juicy!

Resources mentioned in this episode:
WeTransfer
TRYBE
Asana
Oblist Ai Video Campaign
Designed by Karo
Compartmento Drawer Organisers
The Whitening Co NZ
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Welcome to season 4! I'm joined by the fabulous Meagan Pate of Three Warriors & Straand, and we're talking everything from luxury brand tactics to beauty devices, shower thoughts and profitability dashboards.
Resources mentioned in this episode:
Storehero
Cherub
FaceGym
Smalls for Cats
Filtered Beauty - use JESS15 for a discount!
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An activewear brand has shut down & no one is mad :S. We're talking threads, ai slop, the new IG logo, Starbucks' employee influencer program.
Resources mentioned in this episode:
Microsoft clarity shopify app
Shopify Roll outs
Sam Served (because we're little piggies)
Dear Romeo
MCo Beauty x Cadbury
MODASH what creators think about gifted collabs
50% off Hashtag Gifted
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