Ep 260 — Authentic Branding for Coaches: Stand Out & Attract Clients (Even in the Age of AI)
Struggling to stand out in a crowded coaching market? In this episode, we’ll show you how to create an authentic coaching brand that attracts aligned clients—even in the era of AI. It's time to build a brand that looks and feels like you!Our Business Mindset Coach Thais Glenn and I share the secrets to authentic branding for coaches. Learn how your personal story, values, energy, and style can become your greatest client attraction tools. Discover why branding is more than logos and fonts—it's about trust, alignment, and standing out in a world full of AI-generated everything. If you're tired of branding that doesn’t feel like you, this conversation will help you step into your true brand identity and show up with unshakable confidence.👉 Book a Business Assessment Call with Debbie: https://debbieshadid.com/scheduleLet’s Connect! Instagram: https://www.instagram.com/debbieshadid/ Facebook: https://www.facebook.com/debbieshadid YouTube: https://www.youtube.com/@debbieshadid/
--------
25:35
Ep 259 — How to Niche Down as a Life Coach (and Finally Get Clients!)
Are you struggling to pick a niche and worried about leaving people out or getting it wrong?In this podcast, I’ll show you why niching down is the key to getting clients and building a coaching business that actually makes money.I’m explaining exactly why coaching without a clear niche keeps you invisible and stuck—and how to finally fix it. You’ll learn why vague messaging is costing you money and impact, how to validate your coaching niche with real data, and how to confidently attract the right clients without relying on social media or paid ads. If you’ve been spinning in niche drama or struggling to get coaching clients, this video is your roadmap to clarity and momentum. Plus, discover the Profitable Niche Blueprint to help you find and market your niche with ease.👉 Get the Profitable Niche Blueprint Mini-Course: https://debbieshadid.com/shop👉 Book a Business Assessment Call with Debbie: https://debbieshadid.com/scheduleLet’s Connect! Instagram: https://www.instagram.com/debbieshadid/ Facebook: https://www.facebook.com/debbieshadid YouTube: https://www.youtube.com/@debbieshadid/
--------
11:42
Ep 258 - The 10 Reasons Why Coaches Fail Part 2 of 2
Most coaches don’t fail because they’re bad at coaching—they fail because they’re making avoidable mistakes. If you’ve been struggling to get clients, feeling stuck, or wondering why things aren’t working, this episode is for you.In Part 2 of this series, I’m covering the next five biggest reasons why coaches fail. From avoiding sales conversations to undercharging, these are the hidden roadblocks that keep coaches from building profitable businesses. More importantly, I’ll show you exactly how to overcome them so you can stop struggling and start growing.I’m going to dive into:Why avoiding sales conversations is keeping you from getting clientsHow wasting time on the wrong things is slowing down your successThe mindset shifts you need to stop letting fear hold you backHow undercharging is sabotaging your business growthWhy quitting too soon is the biggest mistake coaches makeIf you’re serious about turning things around and building a coaching business that actually works, this episode is a must-listen. Tune in now to learn how to fix these mistakes and set yourself up for long-term success👉Take this 10-minute quiz to uncover the hidden roadblocks stopping you from gaining paid coaching clients http://www.debbieshadid.com/quiz👉Ready to get supported in your Coaching Business? Book a call today: http://debbieshadid.com/scheduleLet’s Connect! Instagram: https://www.instagram.com/debbieshadid/ Facebook: https://www.facebook.com/debbieshadid YouTube: https://www.youtube.com/@debbieshadid/
--------
18:08
Ep 257 - The 10 Reasons Why Coaches Fail Part 1 of 2
Why do so many talented coaches struggle to get clients and grow their businesses? It’s not because they’re bad at coaching—it’s because they’re making critical mistakes that keep them stuck. If you’ve ever felt like you’re doing everything but still not seeing results, this episode is for you.In this first part of a two-part series, I’m breaking down the top five reasons why coaches fail. From treating their business like a hobby to struggling with visibility and unclear offers, these are the common traps that hold coaches back from building a profitable business. I’ll also walk you through how to fix these mistakes so you can start attracting and signing clients with confidence.I’m going to dive into:Why treating your coaching business like a real business changes everythingThe hidden ways coaches avoid visibility and how to break out of hidingHow choosing the wrong niche (or not choosing at all) is keeping you stuckWhy relying only on social media won’t bring you consistent clientsThe biggest mistakes coaches make with their offers (and how to fix them)If you’re ready to stop struggling and start building a coaching business that actually works, this episode is a must-listen. Tune in now to learn how to avoid these mistakes and set yourself up for success. And don’t forget to join me next week for Part 2, where I’ll reveal the next five reasons why coaches fail!👉Take this 10-minute quiz to uncover the hidden roadblocks stopping you from gaining paid coaching clients http://www.debbieshadid.com/quiz👉Ready to get supported in your Coaching Business? Book a call today: http://debbieshadid.com/schedule Let’s Connect! Instagram: https://www.instagram.com/debbieshadid/ Facebook: https://www.facebook.com/debbieshadid YouTube: https://www.youtube.com/@debbieshadid/
--------
16:43
Ep 256 - How to Use AI for Social Media Without Losing Your Authentic Voice
AI is everywhere, but are you using it the right way in your coaching business? The real power of AI comes from knowing how to use it without losing your personal voice. Too many coaches are either avoiding AI completely or relying on it so much that their content sounds robotic.In this episode, I’m diving into the best ways to use AI as a tool, not a crutch. You’ll learn how to train AI to understand your voice, use it to brainstorm and repurpose content, and avoid the biggest mistakes that make your messaging feel generic. Whether you’re just getting started with AI or looking to refine your approach, this episode will help you use it strategically and authentically to grow your coaching business.I’m going to dive into:The right way to use AI for social media, content creation, and marketingHow to train AI to understand your unique coaching style and voiceThe biggest AI mistakes coaches make and how to avoid themHow to use AI to repurpose content without making it sound roboticWhy AI should be your assistant, not your entire marketing strategyIf you’re ready to work smarter with AI while keeping your voice, this episode is for you. Tune in now to learn how to integrate AI into your coaching business without sacrificing authenticity.Timestamps: 00:21 Understanding AI Usage Among Entrepreneurs02:14 Best Practices for Using AI05:24 Brainstorming with AI08:28 Making AI Content Sound Like You11:19 Repurposing Content with AI14:40 Avoiding Common AI Mistakes👉Take this 10-minute quiz to uncover the hidden roadblocks stopping you from gaining paid coaching clients http://www.debbieshadid.com/quiz👉Ready to get supported in your Coaching Business? Book a call today: http://debbieshadid.com/scheduleLet’s Connect! Instagram: https://www.instagram.com/debbieshadid/ Facebook: https://www.facebook.com/debbieshadid YouTube: https://www.youtube.com/@debbieshadid/
About Life Coach Business Building School with Debbie Shadid
Welcome to the Life Coach Business Building Podcast. Join Business Growth & Life Coach Debbie Shadid as she teaches you simple (organic) strategies to gain more paid clients in your life coaching business. Debbie's coaching style is unique. She focuses on the specific actions you need to take to market your life health, career, and weight loss coaching business to your ideal client. Debbie teaches life coaches how to design, price, and sell their coaching offers. She helps you craft an impactful marketing message. Building your coaching business is easier than you think when you know what to do. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you! Debbie will inspire you to take simple, consistent action to grow your coaching business.
Listen to Life Coach Business Building School with Debbie Shadid, She's On The Money and many other podcasts from around the world with the radio.net app