The Jasmine Star Show

Have you ever had someone believe in you before you fully believed in yourself?
For me, that person was my mentor, Susan.
I first discovered Susan on Clubhouse while I was building Social Curator and trying to figure out the world of SaaS. After months of listening to her advice, I finally worked up the courage to ask her a question—and what she shared helped me raise $555,000 in less than an hour.
But the money isn’t what changed my life. Her belief in me did.
In this episode, I’m sharing the business lessons Susan taught me about focusing on the plan instead of constantly reacting to problems, deciding what to keep, delegate, or let go, and why diluted focus creates diluted results.
And then? EXECUTE.
Because ideas and strategies are great, but they don’t change a business until we act on them.
This episode is also much more personal. I share what happened when Susan unexpectedly entered palliative care and the incredible gift of getting to tell her—in person—how profoundly her mentorship changed my life.
Friend, this episode is about business, but it’s also about something bigger: Tell people what they mean to you. Use what they taught you. And pass it forward.
Click play to hear the lessons from one of the greatest mentors I’ve ever had—and why I believe her impact doesn’t stop with me.
Click play to hear all of this and:
[00:00] Why having someone believe in you can completely change your trajectory
[00:56] How I accidentally found the mentor who would transform my business
[01:48] How one piece of Susan's advice helped me raise $555,000 in under an hour
[03:22] Why founders need to give themselves credit for what's already working
[05:20] How to stop reacting to problems and build around your 12-month plan
[06:29] How to decide what to keep, delegate, or completely let go
[07:14] Why execution matters more than another great idea or strategy
[32:05] Why I finally told my mentor exactly what her belief in me meant
Listen to Related Episodes:
Strategies that Have Transformed My Business with (My Coach) Susan Sierota
Eavesdrop on a Private Call with Me and My Business Mentor
Business Questions Answered: Roundtable Discussion with Brilliant and Successful Women
📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧
For full show notes, visit jasminestar.com/podcast/episode656

Do you know someone who can just…figure it out?
Not enough money, time, information, or resources? Somehow, someway, they MAKE. IT. HAPPEN.
There’s a word for this quality: agency.
And after spending years around successful entrepreneurs, I’ve become convinced that self-agency is one of the most important qualities a business owner can develop.
Because business WILL business. A launch won’t go according to plan. Your website will crash. The algorithm will change. Someone will drop the ball.
The question isn’t whether something unexpected will happen. It’s: What will you do next?
In this episode, I’m breaking down three ways to strengthen your self-agency: ownership, action, and responsibility. I also share a personal story about Dr. Gabrielle Lyon that completely changed how I think about refusing to accept a dead end.
Because self-agency doesn’t mean believing you can control everything.
It means believing that no matter what happens, you can control your next move.
Press play to learn how to stop waiting, start moving, and become the entrepreneur who figures it out.
Click play to hear all of this and:
[00:00] Why “making it happen” might be the most valuable entrepreneurial trait you can develop
[00:52] How self-agency determines whether you wait for circumstances to change or create your next move
[01:56] Why successful business owners find another way when the original plan stops working
[02:52] How Dr. Gabrielle Lyon showed me what extraordinary agency looks like in real life
[05:46] How to assess your self-agency by examining ownership instead of blame
[06:51] Why taking action before you feel completely ready creates clarity
[07:54] How faster decision-making can strengthen your agency
[08:45] Why changing the questions you ask yourself changes what you believe is possible
Listen to Related Episodes:
How to Create Sustainable Business Success by Prioritizing Your Health with Dr. Gabrielle Lyon
Building a Business (and Marriage) with Your Spouse: Behind the Scenes with my Husband, JD
5 Steps to Self-Trust That Change Everything
📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧
For full show notes, visit jasminestar.com/podcast/episode655

For most of my life, we did NOT talk about money. Like…at all.
So when I entered the online business world and heard entrepreneurs openly discussing revenue, investing, and financial goals? Your girl was SHOOK.
It took me years to realize something that completely changed my relationship with money: Money isn’t good or bad. Money is a tool.
In this conversation with financial feminist Tori Dunlap, we go beyond money to talk about entrepreneurship, fear of failure, and recognizing the skills you already have that could become a business.
We also dig into why a saturated market doesn’t mean there isn’t room for you. Because people don’t just buy the cake—they buy from the baker. They don’t just buy the photographs—they hire the photographer.
Your perspective, personality, experiences, and values are part of what makes your business different.
If you’ve ever wondered, “Who am I to do this?” or “What if I fail?” this conversation is for you.
Talk about the money. Ask the question. Share what you know. Start the business.
Friend, there’s room for you.
Click play to hear all of this and:
[00:00] Why talking about money can feel taboo—and how normalizing the conversation changes everything
[01:46] How seeing money as a tool instead of a savior can transform the relationship with wealth
[03:25] Why risking failure can be better than living with regret
[04:30] How to recognize skills that could already be generating income
[05:26] Why a saturated market doesn’t mean there isn’t room for another business
[07:01] How human connection influences buying decisions and builds trust
[07:56] How to show up even when there’s fear of judgment
[08:09] Why building something meaningful is worth the risk of other people’s opinions
Listen to Related Episodes:
How Women Reclaim Power Through Money with Financial Feminist, Tori Dunlap
3 Money Beliefs That Made Me Millions
The Top 5 Things Successful Women Do Differently
📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧
For full show notes, visit jasminestar.com/podcast/episode654

→ DM me ‘Method’ @jasminestar on Instagram for my 4-step method for how we take your idea and turn it into Consistent $10k months! ←
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Have you ever dismissed something because it came naturally to you?
What if the knowledge you take for granted is actually your greatest business opportunity?
In this episode, I'm sharing the exact framework I use to help entrepreneurs uncover the expertise they're already sitting on. Through a chance conversation with a cinematographer on a flight and a coaching session with a woman who transformed her personal journey into a powerful business idea, you'll discover why people don't just buy information—they invest in experience, proven frameworks, and transformation.
I'll walk you through three simple questions (plus one bonus question) that can help you identify your unique expertise, uncover your next online offer, and stop believing you're "not qualified enough."
If you've been waiting until you feel ready, this episode is your reminder that clarity doesn't come before action—it comes because of it.
Click play to hear all of this and:
[00:00] Why people buy experience instead of information—and what that means for your business
[01:59] How one airplane conversation uncovered two powerful business opportunities
[07:45] The coaching conversation that reveals how to teach what comes naturally
[16:20] The three questions that uncover your hidden expertise
[22:01] The bonus question that unlocks overlooked business ideas
[24:50] Why your "different" approach is actually your competitive advantage
[26:38] The belief that's keeping you from building the business you're capable of creating
Listen to Related Episodes:
Jump and the Net Will Appear: The Mindset That Changed My Life
Stop Struggling: How to Choose a Niche That Sells
Start Messy. Forget Perfection. Make Money.
For full show notes, visit jasminestar.com/podcast/episode653

If you've been waiting until your content is perfect before you hit "post," this episode is your permission to stop waiting.
Marketing has changed—and that's actually great news for small business owners. Today's algorithms reward relevance over popularity, which means you don't need a massive following to grow your business.
In this episode, I'm sharing what's actually working in marketing right now, why consistency beats perfection, and six types of content you can create in less than six minutes. We'll also talk about why organic content should drive your paid advertising strategy, whether posting more really matters, and how to build trust with content that feels authentic—not overly polished.
If you're ready to stop overthinking and start creating, this episode will give you the mindset and practical strategies to market your business with confidence.
In this episode, you'll learn:
Why today's algorithms favor relevance over follower count
The three biggest shifts in social media marketing
Six content ideas you can create in under six minutes
Why organic content should guide your paid ads
How consistency—not perfection—creates momentum and growth
Click play to hear all of this and:
[00:00] Why today's marketing looks nothing like it did five years ago
[01:52] How the algorithm actually finds your ideal customer
[05:43] Why authentic content is outperforming polished perfection
[07:46] How organic content becomes your best paid advertising strategy
[10:33] Six content ideas you can create in under six minutes
[17:10] Why volume beats perfection (and the math proves it)
[20:52] Can you sell only through DMs? Here's my answer.
[23:47] What to do when your launch isn't working
[25:36] The 60-day content challenge that can change your business
Listen to Related Episodes:
The Social Media Shift That’s Changing Everything
The Top 5 Marketing Trends You Can’t Ignore in 2026
5 Chat GPT Hacks Our Team Uses to Save Hours Every Week
📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧
For full show notes, visit jasminestar.com/podcast/episode652