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First Things THRST

Mike Thurston
First Things THRST
Latest episode

143 episodes

  • First Things THRST

    E142 - Matt Morsia: How I Reinvented My Life (Money, Media, Burnout & Family)

    25/05/2026 | 1h 34 mins.
    » Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
    Instagram: https://www.instagram.com/hackyoumedia/
    Website: https://hackyou.media/

    → Pre-order Fitness Unlocked: https://tinyurl.com/8w56htzw

    Matt Morsia is back on the show to talk about detaching his bicep, building his dream house, shutting down his energy drink, and why his new book actually tells you what to do instead of just theory.

    Matt explains how his bicep literally came off and now has two anchors making it indestructible, why you get used to dream houses quickly unless guests remind you it's cool, and how Gladiators killed Morphe Energy, minimum orders were 750,000 cans, and he lost all mental capacity and financial desire when BBC came calling. This covers why his new book gives exact training plans instead of theory, how his face ended up on an erotic novel cover, leading to book signings with middle-aged women in New York, and why training should be guided by goals, not gender.

    00:00 Introduction
    02:13 Introductions and playful banter between hosts
    06:12 Children's ambitions and parenting philosophy
    12:04 Navigating injuries and rapid recovery genetics
    18:36 Balancing personal growth with busy schedules
    25:00 Evolving YouTube strategies and keeping content fresh
    30:00 Pros and cons of managing a clothing brand
    35:14 Writing a book vs creating other content
    40:28 Importance of authenticity in social media
    45:00 Misconceptions about fitness for women
    51:28 Insight into new book "Fitness Unlocked"
    1:02:10 Future podcast aspirations and challenges
    1:11:24 The art of making engaging YouTube content
    1:15:25 Planning adrenaline-filled future adventures
    1:30:00 Wrapping up with creative new ventures and Arsenal accolades

    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com/
    » Discover Bioniq Lab peptide products- https://bioniqlab.com/mike10
    10% off with code MIKE10

    » Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/

    » Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst

    » Follow Matt
    Instsagram: https://www.instagram.com/mattdoesfitness/?hl=en
    Website: www.morsialtd.com
  • First Things THRST

    #1 Celebrity Manager Reveals DARKEST Lessons From His Clients (Kayne West, 50 Cent + More)

    18/05/2026 | 1h 30 mins.
    » Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
    Instagram: https://www.instagram.com/hackyoumedia/
    Website: https://hackyou.media/
    Mani Nordine is a music industry veteran who manages artists like Snoop Dogg and Akon, and this conversation reveals why mixing family with business always fails, how ego isn't your amigo but you need it to succeed, and why passion beats any strategy.
    Learn why artists need managers from day one because early mistakes haunt careers forever, how emotion in business destroys relationships when you work with family, and why he never involves himself in the creative process—his job is guiding, not making the art. This covers why ego is essential for superstars even though you finish alone, how digital production and algorithm demands killed music quality, and why rappers struggle with ageing because they eventually become what they once criticised.
    0:00 Introduction
    03:31 Transition from dance to music management
    12:10 Meeting and working with Michael Jackson's family
    17:00 Challenges of managing artists' egos and personal habits
    20:56 The impact of money and fame on artists' personalities
    27:46 Organising large-scale tours and dealing with promoters
    32:08 Balancing creative freedom with profitability for artists
    40:00 The enduring influence of music from the 2000s
    45:14 Strategies to maintain long-term relevance in music
    50:24 The evolving landscape of music and content creation
    55:32 Differences in DJ and traditional artist lifestyles
    01:02:07 Iconic events and their roles in networking in the music industry
    01:08:10 Personal philosophy on professional and personal growth
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Discover Bioniq Lab peptide products- https://bioniqlab.com/mike10
    10% off with code MIKE10
    » Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/
    » Join @WHOOP and get your first month for free - join.whoop.com/FirstThingsThrst
    » Follow Mani
    Instsagram: https://www.instagram.com/maninordine/?hl=en-gbhackyou.mediaHack You MediaYour optimized future starts here.THRSTTHRST - Your Ultimate Destination for Fitness, Swim & ActivewearDiscover a wide range of high-quality training shorts, apparel, and swimwear at THRST. With our fitness app, you can take your workouts to the next level. Shop now and get ready to elevate your training game!
  • First Things THRST

    E140 - Billionaires Brutal Lessons On Wealth, Discipline & Building From Nothing

    11/05/2026 | 1h 17 mins.
    » Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
    Instagram: https://www.instagram.com/hackyoumedia/
    Website: https://hackyou.media/

    Gediminas Ziemelis is Lithuania's wealthiest entrepreneur, who started his first business at 19, and this conversation reveals what separates founders from managers, why treating business like a three-life computer game keeps him motivated, and how being born in a small country forced him to think globally from day one.

    Gediminas explains growing up in the Soviet Union where businessmen were criminals, how poverty and limitation shaped his drive to be rich, and why selling his first company at 27 pushed him toward building something unrepeatable in aviation. The key insight: work-life balance doesn't exist when building something big; your lifestyle becomes the business, and you risk everything while managers sell hours for the highest price with no social life at stake.

    This covers why he has four assistants but stays hands-on daily, how spending money on relationships beats marketing, and why the only thing he fears is losing motivation.

    00:00 Gediminas Ziemelis Introduction
    04:47 Early business endeavours in post-Soviet Lithuania
    10:19 Importance of international business for Lithuanian entrepreneurs
    15:28 First IPO and stepping into diverse business sectors
    20:30 Entering aviation amidst challenges and opportunities
    26:46 Overcoming financial crises in business
    34:25 Global thinking and expanding aviation business
    43:54 Dedication to Avia Solution Group and future plans
    47:54 Passion and motivation in business pursuits
    54:18 Importance of networking and relationships in business
    59:53 Expanding interests beyond aviation, including AI and numbers
    01:05:09 Space industry insights and potential future ventures
    01:10:19 Reflections on health, AI, and personal discipline
    01:14:36 Final advice for aspiring entrepreneurs on collaboration and planning

    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements: https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO

    » Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/
    » Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst

    » Follow Gediminas
    YouTube: youtube.com/gediminasziemelis-official
    LinkedIn: linkedin.com/in/gediminasziemelis
  • First Things THRST

    E139 - The Most Personal Q&A I've Done (Money, Dating & Life)

    03/05/2026 | 1h 17 mins.
    » Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
    Instagram: https://www.instagram.com/hackyoumedia/
    Website: https://hackyou.media/

    From staying in Dubai despite recent events and travelling to Cape Town and Japan, to losing your peptide virginity at 35 and selling Bioniq, join me for a special Q&A filmed in the apartment where this podcast started five years ago.

    I talk starting over from scratch, the balance between life-maxing and business-maxing, why investing in yourself beats everything else, and the mindset shifts that matter when nobody's watching.

    Thank you to everyone who's tuned in, asked questions, or supported the journey so far.

    Here's to the next chapter.

    00:00 Introduction
    00:52 Thoughts on living in Dubai long term
    02:22 Top three favourite travel destinations
    03:42 Starting over and choosing a niche
    05:01 Use of peptides and personal experiences
    07:14 Views on marriage and having children
    08:12 Making friends in a new environment
    10:16 Daily non-negotiables for health and wellness
    11:17 Thoughts on diminishing returns of wealth
    13:48 Strategies for avoiding doomscrolling
    15:21 Evolving focus on swimwear brand
    17:50 Surrounding oneself with inspiring people
    19:56 Boredom and seeking new experiences
    21:33 Lessons from launching a coaching channel
    25:02 Navigating life post-business acquisition
    27:19 Does Mike adjust his training volume according to his Whoop data
    28:23 Has Mike ever worked with a performance psychologist
    30:28 Mike’s experience with emotional eating
    34:01 Should you help others unconditionally?
    34:50 What are some non-negotiables when dealing with people in business
    36:20 Who would Mike choose as my ideal gym partner
    39:34 Controversial figures on First Things THRST
    42:34 What if Mike had never travelled to UAE?
    44:46 How to date when you're broke
    46:54 What excites Mike the most
    49:33 Young Financial Investments vs going out to see the world
    53:35 How important is Mindset in your journey
    55:36 Should you set self-standards?
    58:24 Is life in Dubai Better than the UK?
    59:33 Biggest Problem in Modern Dating
    1:02:23 Admiration for Women with Careers
    1:04:34 Mike’s Favourite Film
    1:05:45 A Lesson from Mike’s Father
    1:08:00 What would you have done if you were 20 again
    1:12:04 Perfect Work-Life Balance
    1:13:42 Mike’s Biggest Goal
    1:16:04 Outro

    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements: https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO

    » Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/

    » Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
  • First Things THRST

    E138 - 15 “Normal” Habits You Do Every Day Destroying Your Body, Brain, & Testosterone

    19/04/2026 | 1h 51 mins.
    » Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
    Instagram: https://www.instagram.com/hackyoumedia/
    Website: https://hackyou.media/

    Paul Saladino left medicine to focus on nutrition and moved to Costa Rica for the surf, and this conversation reveals why he avoids wearables and EMF exposure, how simplifying diet to meat and fruit fixes most chronic conditions, and why organ meats contain forgotten nutritional wisdom.

    This covers why carnivore works short-term, but he recommends adding fruit, how elimination diets beat expensive food sensitivity tests, and why eating specific organs like testicle or spleen follows evolutionary logic that modern science is only beginning to understand through peptides and microRNAs.

    00:00 Introduction & Costa Rica lifestyle
    06:19 Designing a unique home: innovations and choices
    11:08 Air quality and EMF exposure: health implications
    17:18 Concerns about wireless devices affecting health
    24:20 Sleep's role in health and minimising EMF exposure
    30:32 Diet quality over calorie counting for weight loss
    36:39 Simplifying food choices for optimal health
    43:10 An animal-based diet's impact on chronic conditions
    51:12 Debates on vegan vs carnivore: nutritional needs
    59:42 Organ meats as supplements: sourcing and efficacy
    1:10:10 Entrepreneurship in health supplements: challenges
    1:18:56 High-quality retail challenges and market entry
    1:26:01 Travelling with dietary restrictions and jet lag
    1:34:50 Grocery shopping in the US: prioritising quality
    1:39:58 Reducing microplastics: practical steps

    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements: https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO

    » Join our newsletter for actionable insights from every episode: https://thrst-letter.beehiiv.com/
    » Join Whoop and get your first month for free - join.whoop.com/FirstThingsThrst

    » Follow Paul
    Instagram: https://www.instagram.com/paulsaladinomd/?hl=en
    Website: https://www.paulsaladinomd.com/
    Lineage Provisions: https://lineageprovisions.com
    Heart and Soil: https://heartandsoil.co/
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About First Things THRST
‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I'm hoping you gain as much from these discussions as I do.
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